"Red, yellow and blue, the first step in a colorful life."

This is a red, yellow and blue advertising language of a famous preschool education institution.

But in fact, the mixed color of red, yellow and blue may be colored or black.

These two days, the online exposure of the red, yellow and blue kindergarten in Ruijin City, Jiangxi Province was a shocking and disgusting event.

A male staff member of this kindergarten made a circle of friends.

The general content is this:

Among them, it is obvious that the foot of this male staff member, wearing socks, has been extended to the child's nose.

The child was forced to hold this smelly foot in his hands!

What is even more disgusting is that sentence: "Cultivate M from an early age."

Most people, like me, probably don't understand the meaning of this "M".

According to netizens, this "M" comes from "sm", sm (sadomasochism) comes from abuse and masochism, and M stands for masochism and refers to sexual abuse.

Later, I learned that the child is only three and a half years old now.

In that case, it's not just disgusting, it's disgusting, and it's even more irritating!

According to R&B's own introduction in official website, R&B was founded in 1998, and currently has nearly 1300 parent-child parks and nearly 400 quality kindergartens.

2065438+In September 2007, red, yellow and blue were listed on the new york Stock Exchange.

As such a big company, the treatment of red, yellow and blue is even more irritating.

Roll with the punches, roll with the punches

This essence, it seems that red, yellow and blue are still well grasped.

Seeing the online public opinion frying pan, Red, Yellow and Blue quickly made a "survey" and quickly gave the survey results:

Of course, red, yellow and blue also gave a "punishment": dismissing the teaching assistant.

At the same time, they have now handed over the "pot" to the public authorities. "We are fully cooperating with the investigation and evidence collection of public security organs."

A wave of operations.

The foothold is "please look at the content of online transmission objectively from all walks of life and parents and friends".

This?

If nothing else, is it appropriate for the garden to decide that "no coercion, child abuse or obscenity has been found"?

If this is aboveboard, why do you want to stop your parents from leading?

To say the least, this is a big forest with all kinds of birds.

But the emergence of an unqualified abnormal teacher is not the worst result.

What's worse?

It is the internal management mechanism of red, yellow and blue.

Red, yellow and blue mentioned in the explanation that "we will continue to strengthen teachers' code of conduct and the construction of teachers' morality and style".

But this "continuation", parents and the public may not be able to wait.

Simply count forward a few years, red, yellow and blue are accidents again and again.

Every time, the victims are all young children without exception.

Perhaps the most familiar event is the 20 17 incident.

At the end of that year 10,10, many parents reported that the children in Class 2 of Guanzhuang Red, Yellow and Blue Kindergarten (Xintiandi Branch) in Chaoyang District were stabbed by their teachers.

Parents also provide photos of multiple pinholes on their children.

Later, it was found out that Liu, a teacher of red, yellow and blue, pricked four children with needles in class.

At that time, red, yellow and blue also expressed their true feelings, "learn from mistakes, face up to problems and seriously rectify!" The most important thing is to comprehensively strengthen safety and teacher management and improve the group's safety management and control system. "

But does it work?

You can't say no arbitrarily.

But we can see that there are similar child abuse incidents in red, yellow and blue.

Among them, the worst case is the case of foreign teachers molesting children in the kindergarten of Red, Yellow and Blue Vanke City in Shibei District of Qingdao.

2019 65438+1On October 25th, osvaldo, a male foreign teacher in this kindergarten, went to the classroom to molest a sleeping child while the child was taking a nap.

In August of that year, the people's court of Laoshan District, Qingdao City, Shandong Province sentenced the foreign teacher to five years' imprisonment and deported.

Of course, together again this time.

In the 20 17 "acupuncture incident", public opinion was overwhelming.

But in any case, red, yellow and blue are still the head enterprises in the national preschool education market.

A more striking statement is: high-end kindergartens listed on the New York Stock Exchange.

The fundamental reason lies in the relationship between supply and demand in the current preschool education market.

Now, although the society as a whole is "motionless", the investment in children's education is increasing.

Therefore, this has also led to an increasing demand for preschool education institutions.

In fact, since 1949, a large number of public kindergartens and nurseries have been established in urban and rural areas of China to provide childcare services for working parents.

But since 30 years ago, kindergartens, especially public kindergartens, have gradually become scarce.

Over the years, although the overall number of kindergartens has developed rapidly, it is still difficult to fully meet the demand.

In particular, private kindergartens still account for more than 60% of them.

Looking at this big cake, capital is also pouring in.

In just 20 18 a year, there were 142 financing cases, and the financing amount was as high as13.8 billion yuan.

Capital, the first thing is to make money.

Red, yellow and blue are no exception. It is "natural" for listed companies to make money.

According to statistics, the participation rate of red, yellow and blue education exceeds 60%.

A few years ago, the price was as follows: the franchise fee for prefecture-level cities was 800,000, of which the franchise fee alone was 450,000; In provincial capital cities or first-tier cities, the joining fee is higher.

Moreover, the initial fee will continue to increase.

In addition, franchisees have to pay at least 70,000 yuan for brand use every year.

Can red, yellow and blue manage such a huge number of franchisees?

The answer is unknown.

But what you can know is that money must be earned.