According to reports, when Meituan first entered Nanjing, in order to share a piece of cake, Meituan paid a considerable sum of money to the driver of online car rental. Many drivers say that it is normal to earn more than 20,000 yuan a month at most, but now many drivers react that even online 16 hours a day can only solve the problem of food and clothing.
In 20 17, as soon as Meituan took a taxi online, it launched the propaganda slogans of "Passengers 1 yuan take a taxi, free within 3 kilometers" and "8% for drivers permanently, with the lowest market", which launched a positive contest with Didi, and the "money-burning war" in the field of travel officially started.
Now, three years later, the "war" between Meituan taxi and Didi taxi has already ended, and the four-wheel travel market has begun to calm down, but the drivers of the two platforms have ushered in "bitter days".
Didi spent a lot of money to subsidize drivers and users. After years of hard work in the market, it has become the "first brother" in the field of four-wheel travel in the country. However, when Didi ran rampant in the market, Didi's drivers had a hard time. The platform has gradually increased the percentage of Didi drivers, from less than 10% at the beginning to 20%-30% now, and even cancelled the reward mechanism in some areas, making Didi a "vampire" in the driver's mouth.
Until the emergence of Meituan taxis, the two companies began to subsidize drivers and users crazily. Many Didi drivers also took the opportunity to jump to the US Mission, and the US Mission relied on the "burning money war" with Didi to get a share in the four-wheel travel market. For the drivers of Meituan, it seems that this cake is not theirs.
From 20 19, the US group took a taxi and was on the right track. Of course, the driver's oil pumping policy has also been adjusted, and the original promise of permanent and unconditional 8% oil pumping has also been broken. At present, the highest proportion of taxis in the US Mission has been raised to 20%, much higher than the promised 8%.
Moreover, it is worth mentioning that Meituan taxi service is now a platform of aggregation mode, and original competing products such as Cao Cao and Shouqi are also being recruited. Meituan's taxi service has no advantage at all, which is also an important reason why Meituan's taxi drivers can't receive the order.
At present, whether it is Didi taxi or Meituan taxi, you can earn 10,000 to 20,000 yuan from the beginning, and now you can only solve the problem of food and clothing by running overtime every month. The platform has now begun to want to enter the profit period, and the wool collected by drivers and users on the platform is also being "sucked" back by the platform!