Recently, the "Third China Pickup Industry Summit Forum and 2022 China Pickup Annual Vehicle Festival" sponsored by China Pickup Network and China Automotive Engineering Research Institute was held grandly. Great Wall Gun has lived up to expectations and won many awards. Among them, Great Wall Gun won the "202 1 Global Pickup Car Brand" award, Great Wall Gun Cross-country Pickup Mount Everest Edition won the annual "Beyond Wild Pickups", and Great Wall Gun Passenger Car Global Edition won the annual "Excellent Driving Comfort Star".
As a leading pickup truck company, Great Wall Gun is a frequent visitor to domestic industry and media awards. In the past 202 1 year, Great Wall Gun won more than 50 awards at home and abroad. In China, Great Wall Gun has successively won the honors of "China Pickup of the Year", "All-around Pickup Award", "China Automobile Industry Science and Technology Award" and "Science and Technology Progress Award". In the highly competitive overseas market, Great Wall Cannon also conquered the judges by virtue of its strength, and won authoritative awards such as "202 1 Best Pickup" in Chile and "Best Model of the Year" in Australia.
More importantly, Great Wall Gun has also become the first China brand to receive a five-star safety rating under the latest Australian ANCAP standards, adding authoritative endorsement to the global product strength.
Behind the honor and aura is the recognition of the strength of the Great Wall Gun, which also strongly proves the correctness of the innovation strategy of the Great Wall Gun category. Great Wall Gun, which has created a new category of pickup trucks for passenger cars, has always adhered to category innovation, led by category to build category brands, and made brands the representatives of categories. Especially in 202 1, the brand of Great Wall Gun was upgraded in an all-round way and evolved into two categories: passenger leisure and fashion business. Under the cannonball plan, * * * built a number of customized models, completely subverting consumers' traditional cognition of pickup trucks and leading the pickup truck wave. The award-winning global passenger gun and Everest cross-country gun are the best achievements of category innovation and category evolution of Great Wall guns.
The powerful product potential created by category innovation and the full-scene pickup life created by Great Wall Gun have also won the recognition of users around the world, making Great Wall Gun gain dazzling market results. In 20021year, the global sales volume of Great Wall guns was128,000 units, and the cumulative sales volume in1August exceeded 10,000 units, creating an industry record of "the second anniversary sales volume exceeded 200,000 units". With the help of Great Wall Gun, the global sales of 202 1 Great Wall pickup truck exceeded 233,000, ranking first in domestic and export sales for 24 consecutive years, becoming the only pickup truck brand in China to enter the "2 million club".
Work hard and start a new journey! On the basis of brand-new achievements, Great Wall Gun will make further progress, take users as the center, ensure category innovation and globalization strategy, and make Great Wall Gun popular all over the world!