Actively marketing high-quality customers in the urban-rural fringe. Change from a businessman to a businessman, and actively expand the high-quality customer marketing in the urban-rural fringe and major towns and villages in various districts and counties. It is necessary to select target customers to do a good job in collecting customer information, hold various forms of product promotion meetings, speed up efforts to win savings deposits from county and township customers, attract customers through wealth management products, and combine the marketing of other financial products to improve product penetration and make them loyal customers.

Accelerate the breakthrough of marketing projects. We should focus on fixed-income wealth management products such as "stable income" of various funds and trusts, and strive to attract large deposit customers such as private owners and corporate merchants to buy ICBC wealth management products, so as to promote the growth of middle and high-end customers. At the same time, we should actively do a good job of absorbing deposits by loans. It is necessary to strictly control individual customers' deposits as one of the important conditions for their loan interest rates to rise or fall, and improve customers' comprehensive contribution.

Effectively improve the competitiveness of branch deposits. According to the requirements of new performance management projects, all branches should adjust the evaluation index system of branches as soon as possible, improve the scoring weight of retail business through separate evaluation of large customers and small enterprises, and urge them to explore new markets and new businesses.