TVB iNews, formerly known as interactive information channel, is a standard-definition digital TV channel established by TVB, which provides 24-hour news, current affairs, sports, finance and interactive information services. According to TVB, the development of digital TV is based on the principle of "broadcasting" (popularization), but the positioning of interactive news station is narrow broadcasting, not a comprehensive mass channel with a specific audience, and the channel is set up to "serve the society". The trial broadcast of this station started on 11in the morning of 2008 and officially started on1in 2009. At present, the content of the program is basically the same as that of the wireless news station. The official slogan of the broadcast is "interactive news station plays the strongest news power"