1, Fulitang brand has mature experience in the operation of hundreds of stores nationwide, and supports investors to open stores.

2, frying technology, chestnut frying is not standard, the same is true of chestnut frying technology, but there is little good research on how to make chestnut soft and glutinous to sell properly. The natural temperature of chestnut is not good, the selling phase is uneven, and the bad fruit rate is high. Compared with chestnut chain stores, it has a standardized frying process and strict store word-of-mouth management. Professional training teachers go to the store to guide the owner and quickly help the owner become a master of technology.

3. The quality of supply, the source of purchase is unstable, the quality of raw chestnuts is mixed, and even the origin and purchase specifications are not clear. Ultimately, the reputation of the store is determined by the supplier. As a result, the word-of-mouth of the store rises and falls, and there are fewer and fewer repeat customers. On the other hand, chestnut chain stores have their own supply system. They only purchase goods once a year in the production area when the chestnuts are ripe, and only select high-quality raw chestnuts, and then go to the warehouse for disinfection, which brings high-standard chestnut quality and the foundation for store word-of-mouth training for all brand stores.

4. Store management: Waiting for business, marketing is not in place. Novices who open stores are most afraid of this problem. Now is not the time when wine is not afraid of deep alleys. Marketing is not selling on the street, but creating selling points for customers on the premise of ensuring quality. Marketing activities are one after another.