According to reports, "Book, Ancient and Modern, Hong Kong and the World" was selected because this slogan ranked first in public voting, far ahead of other slogans, and ranked among the best in the selection of relevant municipal departments, NPC deputies, CPPCC members and experts. Secondly, from the connotation, this slogan is more in line with the characteristics of Ningbo city. The previous sentence "Books, ancient and modern" points to Tianyi Pavilion in a narrow sense, and broadly implies that Ningbo is a city of books and culture with profound cultural connotations. The word "today" shows that on the basis of inheriting history and culture, we are constantly building contemporary culture and striving to form a pattern in which history and culture complement each other with modern civilization. The latter sentence "Hong Kong is connected with the world" highlights the characteristics of Ningbo as an oriental port. The word "connecting with the world" not only embodies the convenient transportation in Ningbo, but also embodies the development achievements of Ningbo port city in the past 30 years of reform and opening up, and even symbolizes the spirit of Ningbo people's openness, pioneering and innovation. A "book" and a "port" have both spiritual and material meanings, which set off each other and complement each other. In order to reflect the regional signs more clearly and consider the fluency of expression, the organizing Committee revised the selected slogan according to the original rules, and finally decided that "collecting ancient and modern books, connecting Hong Kong with the world-Ningbo, China" was the theme slogan of Ningbo city image.