One of the secret skills of TED talk is to set a good theme. There should be something to share before you speak. If you master a way to make life better, then you have an idea worth spreading.
Positioning your own speech role and putting forward an "action-oriented" question is to let everyone really solve the problem with a reliable, practical and realistic desire.
To do this, we need to meet four basic needs: love and belonging; Desire and selfishness; Promote personal development; Get rid of the status quo and look forward to tomorrow. Let yourself learn from the future and have more opportunities to try and make mistakes in the future.
The secret of TED talk is six skills: the second is "setting the plot".
1. Choose "telling stories" or "being reasonable". The stories in a good speech are always vivid and fascinating. Storytelling is to concentrate the content of the speech on a story and reveal the core idea at the end; Reasoning is to run the argument through. TED talk is about telling stories and making sense.
2. Whether inductive logic or deductive logic is used, inductive logic proves a general conclusion through a group of specific events and trends: an idea worth spreading; Deductive logic is to draw a specific statement or individual conclusion from a general conclusion by gradually narrowing the scope: an idea worth spreading.
In TED talk, "deductive reasoning" is a sharp weapon to demonstrate unconventional views. The most beautifully structured reasoning chain is "why", that is, the most urgent question raised in the previous link should be answered in every link.
3. Find the "best combination point" of stories and opinions. An excellent speech needs an introduction and a conclusion, interspersed with several links.
First, put forward an argument to make the audience understand what they want to say and what you want to solve. Then, one argument can lead to the argument of part A, and then another argument leads to the argument of part B, and so on, and finally draw a conclusion and summarize the full text.
A good speech needs a combination of arguments and arguments, both of which are indispensable. If there are only arguments, then the article is still unconvincing even if it is interesting. If there are only arguments, it is likely to confuse the audience.
TED talk's six skills: "Set up a conspiracy to lure", and the third: "Set up a good conspiracy".
When you have a deep understanding of the logical structure of a speech, the next problem you face is how to choose and tell influential stories.
Only by thinking about what story you need can you cooperate with the argument and prove your point of view.
Overcome weaknesses: These weaknesses will push you to your maximum potential. We often say that pain is a sign of growth. Try to miss the embarrassment of growing up.
When you begin to doubt the details of your weakness, you will find that a good story is a good process. From discovery, to understanding, to solution, and finally to growth, you will find that this is an experience full of turning points. It usually applies to many arguments, so it is also important to find such stories.
The golden rule of storytelling: show, not tell. Real people, with weaknesses and complicated human nature, are the basis of all fascinating stories.
TED talk's six skills: "setting the layout to lure" and "attracting attention"
Refine ideas into slogans. The slogan is catchy and inflammatory. When people shout slogans at the same time, they will have a strong sense of identity and belonging, and they will be more receptive to the speaker's arguments.
Good slogan, short and pithy; Action-oriented; Rhythm; Repeat at least 3 times.
The opening is the audience's "attention peak". If the speaker makes good use of the beginning, he can not only attract the attention of the audience, but also make the attention of the audience lose more slowly and even pay attention to himself all the time. A good beginning tells or implies the benefits of listening to your speech; Establish emotional ties with the audience; Let the audience feel the clear speech structure.
The three most attractive opening ways: opening with a "targeted story"; Starting with "shocking facts": the power of statistics; Start with "influential issues".
Appropriate changes according to the "atmosphere of the venue" will help to better attract the attention of the audience and reduce their anxiety. Learn to express a "clear central idea" at the end.
When you have touching content, you will detonate the scene.
TED talk's six skills: the fifth is the skill of "inducing feelings".
Language skills and non-language skills are perfectly matched, and the speakers who are most easily remembered are those who can fully mobilize the audience's emotions.
In order to better mobilize the audience's emotions and stimulate the audience's "imagination". Amateur speakers only pay attention to vision, while professional speakers mobilize all the senses of the audience-vision, smell, taste and hearing-when guiding the imagination of the audience.
Five skills to attract audiences through language, "rhetoric" makes language more vivid; It is easy for the audience to absorb "things are divided into three categories"; "Asking questions" turns speeches into dialogues; "Numbers and details" are the most infectious; "Clever use of pronouns" has narrowed the distance with the audience.
Three humorous ways to shorten the distance between the speaker and the audience. The first is that humor itself is humor based on superiority. Second, humor with unexpected elements; The third kind is self-deprecating humor.
Good language expression is of great help to the speech. In fact, it is not difficult to express success. Pay attention to four points: warm and humble tone; Never use a mantra; Give play to the key force of pause; Change the speed, volume and tone of speech to create a changing sound.
TED talk's six skills: "attractive set" and "using the right tools".
PPT is a very important thing, and its pictures are more effective than the slides themselves. Use more pictures than words. According to the design of pictures and characters, slides are divided into three design schools: the first is to spread high-resolution pictures all over the slides; The second is the Gao Qiao stream with very few large font characters; The third is the combination of the above two, the Lesge flow of simple words.
A PPT, which plays the role of a picture, can also play a good publicity role in the speech itself. Pay attention to details: the font, thickness, orthographic projection, color and page color of the same series can be at most 5, 2 or 3. Keep the consistency of pictures, fonts and slide backgrounds, and choose colors from pictures or picture backgrounds.
If you need to insert a video, it is best to stand aside and watch the video with the audience within 30 seconds and explain the silent video.
"Wearing successfully" on the podium. We should not only dress, but also pay attention to details: we need to find the right location for the transmitter, microphone and connecting cable.
Speech is a very meaningful thing. Even if we don't need to go on stage like the experts at TED, we should learn to express our views properly on the stage of life.
By setting a good theme, setting a good plot, making up a good story, attracting attention, inducing feelings and using appropriate tools, we can express our views gracefully and shine brilliantly on the stage of life, just like those excellent speakers.