Netease YEATION is a self-operated home lifestyle brand owned by Netease, which thoroughly implements the brand concept of "Good life, not so expensive". Netease YEATION adheres to Netease's consistent rigorous attitude, goes deep into all parts of the world and cooperates with the best suppliers in the world. At present, 10 categories have been covered. Starting from tapping consumers' needs, we will customize according to needs, participate in controlling the production process throughout the process, and provide consumers with a quality experience of good price, good goods and good service.

Through Netease's self-management, YEATION team strictly controls all aspects from raw materials, production, quality inspection, sales to after-sales, and cooperates with first-line big-name manufacturers to provide users with high-quality goods. YEATION all the goods on the shelves must be certified by the world's top quality inspection institutions, such as ITS and SGS, before they can be put on the shelves for sale.

YEATION's products are distributed through SF Logistics, and all products provide 30-day return and 2-working-day quick refund service far exceeding the industry standard, providing users with excellent shopping experience.

YEATION is a self-built team of Netease. Employees go deep into the core production area of various raw materials, and keep close communication with the factory from raw material selection to design and proofing, thus fundamentally ensuring product quality. Relying on Netease's massive traffic platform and massive users can save a lot of operating costs for YEATION, so that YEATION can focus more on product quality and provide users with a better experience.