It turned out that Li was the brand ambassador of Happy Formula last year, which started the highest mode of involution and absconded with money. More than 200 franchisees lost their money, and tens of millions defeated Shui Piao. Happy Equation has a physical store in Chengdu. From a distance, the cartoon decoration in the shop looks like a fashion. You'll know it's a tea shop when you walk in. But it's too corny. There are so many tea shops now, who will be attracted to you?
However, there is a huge happy family poster printed at their door, which reads "Pancake Camp", which is their main host image ip. This game is to draw a big cake for franchisees. It is a veritable pie camp. This cake is really big enough to attract hundreds of franchisees to be cheated together.
Check the data of this enterprise, and sure enough, this cake has a big problem. 19, 7 cases are franchise contract disputes, which is a typical fast chess leek bureau. The founder hyped a so-called brand for a short time and fooled the initial fee. The role of stars is to provide endorsement for this joining mode. Looking at Li's image, his straight nose and bright eyes look very straight.
After the incident, Li immediately came out to clarify and issued a statement to the effect that he didn't realize the problem at that time. He found the problem in June this year, and then he canceled the contract. Words are full of obvious loopholes. How could he not know that so much has happened? He's just taking risks to make money. Anyway, what can I do if something happens?
Lee's hamburger brand Auschwitz was also exposed as a scam. Du Haitao is very appreciative of my tea shop. After the franchisee went in, I found out that I was blind, so I invested money after I was blind. More than 20 billion people were cheated by pzp products endorsed by Wang Han, and the anchor of milk tea brand endorsed by Ryan was also suspected of fraud. Ma Yili's tea garden was also exposed to illegal activities.
Have a cup of Mayili's tea in the morning, a Li's hamburger at noon, a cup of Ryan's milk tea in the afternoon, and manage money with Wang Han's APP at night, which is a direct business closed loop. Li is the tip of the iceberg of the so-called emerging consumer business scam. You should have noticed that all kinds of unheard-of brands have appeared on the Internet this year, all of which are business routines.
First, the use of stars to join in cutting ordinary leeks, this store generally has several characteristics. The products are basically just released in the last two or three years, mainly tea shops and barbecue shops in China. Through the large-scale launch on platforms such as Aauto Quicker, Tik Tok and Little Red Book, it has gained great attention in a short time. Rapid expansion, invited to join through the star effect, the cost of expanding hundreds a year is very high, in addition to the initial fee of more than 300 thousand to 500 thousand, there are various expenses.
Second, there are regulations on decoration, design, materials and deposit. Forget it if it's not 2 million. These new brands are scarce in the market and have little technical difficulty. They are nothing more than a game of delivering packages. There is a simple reason. If you have such a good business, you can do it yourself. Haidilao has never joined.
Third, use investment to create prosperity, attract capital to take over, and have a new brand. If you don't join, buy traffic to buy advertisements and e-commerce live broadcasts, find online celebrities to bring goods, and let bloggers make false comments. Create false prosperity in a short time and increase sales. The purpose is to improve brand valuation, attract the next wave of capital, and then cash out.
As a representative of the joining scam, Li is well known. After the incident, he seemed to lose face, and appeared in public to accuse fans, which looked fierce. Li recently appeared at the airport and was photographed carrying a brown canvas bag, which was quite low-key. It is worth noting that Li's finger seems to have been injured, and there is a broken splint on his little finger. When I was carrying my backpack, my fingers were always up and I didn't dare to use force. It looked a little serious.
And Li seems to be in a bad mood. He stared at the camera with his finger. Even though he was wrapped in a hat and a mask, he could see that he was a little impatient. After seeing this photo, someone left a message in the comment area and said, "It's scary. Who does he mean?" Most people think that Li's attitude towards the camera is very bad, which is in sharp contrast to the image of an honest man in the previous program.
Some netizens said that it seems that this endorsement storm really has a great influence on him. Stars have great influence. Be careful when choosing endorsements, and don't betray the trust of fans and audiences. At present, the supervision of the entertainment industry is constantly escalating, and Li has a problem at this node. If the situation develops seriously, Li's hosting career will undoubtedly affect the development of Happy Camp.
Actually, it's nothing to be surprised about. Everyone has two sides. The personality of a star on the stage is definitely not his true side. And to be fair, Li can do this even if he doesn't speak for himself. After all, some people don't like being photographed, maybe because they are in a bad mood that day, so they are a little rude to the camera. Of course, this is his right. There are many honest people on the stage and many celebrities off the stage, and so is my colleague Du Haitao.
Du Haitao is such a person. Many people in China hate him, and countless people shout to ban him, because he kneels down to Koreans, offending countless people and being reported by fans for operating a star-rated hotel without a license. He was scolded for several mistakes and never apologized. A careful understanding of what he has done will reveal that everyone involved with him is unlucky. Looking back on Du Haitao's presiding career, if anyone wants to thank him, it must be his colleague.
Because his extremely casual hosting style on the stage is like an untimely bomb, no one knows when it will detonate. If you have seen the New Year's Eve party of Hunan Satellite TV 20 18, you must be deeply impressed by Du Haitao's skill of throwing pots. In an oral broadcast, he mispronounced the name of the sponsor. After realizing his slip of the tongue, he not only failed to correct it in time, but also turned into a repeater on the spot, holding He Jiong beside him and saying "finished" for five times.
He Jiong, who was dumped by this pot, was also caught off guard. Fortunately, the hostess Tian Liang reacted quickly and called out the name of the sponsor. Then He Jiong also reacted, answering questions and solving the crisis. As a host who has served for more than ten years, Du Haitao's performance is even worse than that of a female host who entered the business several years later than herself. On such an important occasion, she is out of her mind and her professional ability is really worrying.
Du Haitao, whose professional ability is not good, is said to be worth hundreds of millions, but his attitude towards fans has not changed at all. Some time ago, Du Haitao was scolded for hot search. The reason is that the restaurant under his name is unlicensed and the sanitary conditions are poor. He was reported by fans who came here. Finally, the store was ordered by market supervision to suspend business for rectification.
To everyone's great anger, after this, Du Haitao not only didn't apologize for the situation of the store, but also lectured the staff in Weibo, who seemed to take the complaints of fans seriously at all. In fact, Du Haitao's attitude towards such incidents has a long history. As early as 20 18, a customer in a seafood cafeteria operated by Du Haitao was diagnosed with acute gastroenteritis after eating.
The restaurant, which had already reached a compensation agreement with its customers, suddenly went back on its word and said that the customers who complained at that time were extorting money. Until the incident aroused widespread concern and involved Du Haitao himself, the defense issued a statement to confirm that the customer's diarrhea incident was true, and the two sides finally settled. The person in charge of the restaurant should apply directly to Tesla, because cooking may not work, but the shabu-shabu technology is absolutely first-class in the industry.
Du Haitao, like Li, has always been the impression of a nice guy on the stage. Du Haitao is simple and honest, and Li Laoshi. However, after going through some things, everyone found out what their true colors are. It is said that Happy Camp has been looking for someone to replace Li. Although many fans speak for Li, for most people, Li is implicated, and Li is the chief culprit of this incident.
In the past, this kind of storm may not be a big problem in Li. There were also many stars who sent negative energy before, but they were all suppressed in the end. Zhao Wei wore the clothes of the rising sun flag a long time ago and publicly attended an activity. Although it caused a lot of dissatisfaction at that time, it did not have any substantial impact on Zhao Wei. After that, she still lived a comfortable life.
What stars present on the stage is exactly what they want everyone to see, not just stars. As ordinary people, don't we also have two faces behind our predecessors? Smile at people you don't like, but this is the way of the world. Everyone has to do it, but how do stars do it? The stage is glamorous and the attitude is worrying, but in fact everything is done behind the scenes.
During this time, many stars have been investigated and some have been banned. All the works have been taken off the shelf. Seeing a cockroach in the sun means that the dark place is no longer crowded. All circles are the same, but hard work and kindness are still the basic qualities. Under the rectification of the country, the entertainment circle is about to see the light of day again.