Angle 1: The essence of Meizu is a design company, and mobile phone manufacturers should not be limited to design.
No design is the best design, which is not desirable; However, relying too much on design is the other extreme.
A good example is that the Marin team and the designers who go to oppo are ui designers who can "sound" and leave their jobs. The ui design of Flyme can be said to be the first in China, but it is generally attributed to stability and the underlying Android version. In my opinion, the innovative and differentiated small functions of flyme team cover up the technical and personnel problems.
In terms of industrial design, the follow-up models of Meizu 16 series still remain excellent in the traditional sense this year, but it is this excellent industrial design that makes people forget the lack of technologies such as periscope lens, folding screen, off-screen lens and 5G. As for linear motors and dual speakers, I think it is more about experience addition than technical follow-up. It is difficult to quantify the bonus of linear motor experience in Android environment, but I personally have reservations about dual speakers.
Angle 2: There is a big deviation in grasping the market trend.
1, because I didn't want to pay Qualcomm's patent fee, I polished MediaTek for a whole series. flagship machine was terrible, and Meizu also called it enough. You see Xiaomi's strength is not good. flagship machine has been deeply bound to Snapdragon, and the first round of competition has begun, not to mention Huawei's own CPU.
2, learn Xiaomi to engage in sea tactics, hold a press conference once a month, and change the shell technology. The whole line of quality control collapsed, the sales volume rushed to 2000w, and the basic disk of word of mouth was almost gone.
3, learn from ov to open the line and store, which is even more incomprehensible. The offline store really can't be opened if you want, and the offline pricing strategy is different from the online gameplay. Ov can be made because of its years of advertising strategy and various program sponsorship. Ordinary white people know ov. How many people know Meizu? Now Meizu offline stores should be running out.
4. Learn from Huawei to engage in jazz life, and specially invite alpacas to operate the knife, completely pushing Meizu brand into the bottomless abyss. Meizu's basic disk is as good as charm blue, and the young products with good results are thrown to charm blue. Meizu wants to attack the middle-aged market, so Meizu doesn't even want kerosene.
5. After the complete failure of the sea tactics and pro7 hemorrhoids, Meizu finally decided to return to the product, return to the initial heart, and play the slogan of making the product speak. Everything goes back to the original point, becomes a minority and refuses to associate with the mainstream. How to speak the product? 15 clearly tells you that it is a transitional machine, and the real flagship is 16. . . . What? And this operation.