Development planning:
Kobe Iron and Steel Company will celebrate its100th anniversary in 2005, and recently announced its strategic slogan and business objectives at the beginning of the 20th century. At present, the sales ranking of this company in Japan is 28th, and 1996 is 26th. Stay in the top 30 at all times and rank third among the top five steel enterprises. The four slogans of Kobe Iron and Steel Company facing the development of 2 1 century are: 1) technology establishment; 2) Customer first; 3) Contribute to the environment; 4) Contribute to the region.
The specific business goal of 2 1 century is that the individual sales of the steel sector will reach10.5 trillion yen, and the regular profit rate will remain at 5%, reaching 80 billion yen. As a group (83 companies), the sales reached 3 trillion yen. Kobe Iron and Steel Company has set a positive goal for itself. Compared with the situation of 1996, the individual regular profit of the iron and steel department has increased by more than 1 times, which is 4.5 times as far as the group is concerned.
Brief Introduction of Kobe Steel Co., Ltd. "Saving" China Small Steel
Small steel mills blooming everywhere have low technical level, high energy consumption and heavy pollution, which is a headache for China. Kobe Steel Company of Japan provides a "good medicine" to solve the technical problems of small steel mills.
After serving as the general manager of Kobe Steel Company for two years and eight months, in 2002, at the age of 58, he returned to the head office as the vice president and began to take charge of the company's international, environmental and engineering businesses. Kobe Steel is the fourth largest steel plant in Japan, and its steel output is slightly less than that of Wuhan Steel Plant, ranking 29th among steel enterprises in the world. Kobe Steel, a comprehensive enterprise, not only has steel, but also machinery, engineering, aluminum and other institutions. Being a boss in a subsidiary has given Mori many opportunities to study abroad. He saw the decline of American blast furnace steel mills, but unexpectedly saw the rise of electric furnace ironmaking plants, and Moriki saw the tenacious vitality of small blast furnaces in China.
We can't completely rely on electricity to make steel like the United States, nor can we pollute the air like small steel mills in China. A new technology is urgently needed in steel works. After returning to the head office as a vice president, Moriki wants to spread the direct reduction ironmaking method developed by Kobe Steel Works to the whole world.