Dragon TV, formerly known as Shanghai Satellite TV, started broadcasting at 1998 (full name of Shanghai Satellite TV, abbreviated as SBN in English). Oriental TV, the full name of Oriental TV Channel of Shanghai Radio and Television Station, nicknamed Tomato TV Station, is a satellite channel of Shanghai Radio and Television Station and Shanghai Culture Radio, Film and Television Group Co., Ltd., which started broadcasting on June 23, 2003.
On June 23rd, 2003, 10, Shanghai Satellite TV was renamed as Oriental TV. In 2006, he was awarded the title of "New Satellite TV of the Year in Network Festival". In 2007, he won the annual TV channel award in China TV program list in 2006. On September 28, 2009, the simultaneous broadcast of high standard definition was realized. 20 16 launched the social service hilarious decompression program "Four Famous Helpers".
TV culture of Dragon TV;
1, meaning of symbol
The logo of Dragon TV chooses fresh orange as the main symbol because it is fresh, rich and bright. Another symbol of the logo is the "five-pointed star", which symbolizes Excellence, victory and good memories. The blend of red and white represents the fusion and exchange of Chinese and western cultures. Because the logo is shaped like a tomato, Oriental TV is also called "Tomato Station".
2, propaganda slogan
The power of dreams, you are with me. 20 1 1 Oriental TV revised and launched the channel slogan "The power of dreams, you and I are together". On 2011110, Dragon TV opened two variety shows in the evening prime time. In addition to the variety show at 9 o'clock, Dragon TV also "killed" it at night 10. Late at night 10 to 1 1 0, a variety show special line was opened.