Ebay and Taobao are both good shopping websites. Comparatively speaking, Taobao is more suitable for most people. 1, Yi Bei pays more attention to export orientation and encourages sellers to sell abroad. If you want to sell things abroad, you must go to Yi Bei. If you want to buy things from abroad, of course, you should also go to Yi Bei, but how do you solve the external payment? If you are cheated by a foreign seller, who will you find to solve it? Ebay doesn't care about the right or wrong after sale. So Taobao is more realistic. 2. Almost 90% sellers in Yi Bei set up shop on Taobao. Taobao sellers don't necessarily open stores in Yi Bei (because Yi Bei charges, although the store rent has been exempted recently, other fees are still relatively high), so Taobao has a lot more items than Yi Bei. Taobao is safer than Yi Bei. Whether online shopping is safe or not depends mainly on the security measures provided by the website besides being careful. Taobao provides services and measures in this respect. First of all, Taobao's Want Want instant dialogue tool is very useful. You can not only use it to communicate with the seller, understand the details of the goods, but also find a little feeling about the seller through communication. After the seller sells the goods, it will be evaluated by the buyer. You can also use Taobao Want Want to learn about the supplier's reputation and feelings about the product from other buyers who have already purchased the product. In this case, you will feel safe. Secondly, Taobao's Alipay is the safest payment tool at present. There are guarantees for both buyers and sellers. These are the main differences between Yi Bei and Taobao. Taobao is free now. Pat is free now. Ebay charges 3 cents for each item on the shelf. Taobao is more rigorous and has better security measures. Is the largest online trading website in China. The security of the pat is hard to say, because as long as the qq number is stolen, it is difficult to guarantee the information of the pat. However, it is more user-friendly and easier to use. For example, after buying something, you can let others pay. The design is more intimate. And using qq is more convenient. Ebay is the largest online trading website in the world, and everything can be bought. It takes a long time, so all aspects are perfect. Yi Bei's homepage is simple and generous, giving people the impression that it is authoritative, cool and large-scale. The tone of the color is neutral, and it is suitable for a wide range of people. Taobao's homepage uses a very Q way to please people, and warm colors are used in many places. Although the overall layout is not far apart, Taobao gives people the feeling of being kind and caring. One more thing, entering the home page of Yi Bei community gives me the feeling that I have entered Taobao. ② Convenience for users Generally speaking, the performance of both parties is basically the same in terms of commodity classification, search and trading. I think most trading websites are similar to this layout. What needs to be mentioned is the incidental products of both parties, that is to say, the incidental product provided by Yi Bei to users is "Yi Bei Assistant", while Taobao provides "Taobao Want Want". Obviously, these two softwares are completely different. The function of "Yi Bei Assistant" is to provide more convenient loading service for sellers, while "Taobao Want Want" puts its function on the platform of instant messaging, which is mutually beneficial to both buyers and sellers. Some people may say that it is easy for buyers and sellers to reach an agreement and avoid handling fees, which is a deadly weapon for trading websites. At that time, don't forget that Taobao was still in its early days, and most sellers were absent-minded. If the seller is eager, he will not avoid any reasonable expenses. And Taobao is now in the period of preferential free policy. If one day a senior seller of Taobao can be compared with Yi Bei, then his Taobao Want Want beta will change accordingly. Because I came late, I didn't see the style of duty-free shops in Yi Bei with my own eyes, but I saw the pay shop. Judging from the layout of the two stores, they basically belong to the same type, but in my opinion, there is no advantage at all, perhaps because of the limited network resources. Basically, there are many words and few pictures in the stores, except for passing a picture and choosing a color, which can hardly reflect the personality. At this point, neither side can break through this framework. (4) Forums and communities have found that many people have commented on this point. The community in Yi Bei gives people a messy feeling, just like an embryonic house, without any decoration. The forums on Taobao are relatively clear, and it is easier to find posts or browse by using a lot of theme colors. One more thing to mention is personal signatures and pictures, which are only available in Taobao, which is also one of the more attractive features of Taobao Forum. Don't forget, the number of views on the website is basically composed of sellers. Professional buyers don't have to go shopping online every day, and they don't have any worries, but sellers need to visit their stores and forums every day to see what's new. (Unless there are special reasons or irresponsibility) So, in my opinion, in fact, 70% of potential buyers are sellers, and sellers can complete the conversion of buying and selling identities within 1 minute, but buyers can't. If there is a more attractive store publicity map under the forum post, it will automatically connect you to your store, and the click-through rate will inevitably rise. This is much better than just looking at the name and not knowing what to sell. There is also that every seller who opens a shop in Taobao has his own domain name. Although this is only a small convenience, it is also more attractive. ⑤ To sum up, it seems that everyone is saying good things about Taobao, hehe. In fact, the fact is that the waves behind the Yangtze River push the waves ahead. When Taobao builds its website, it will inevitably analyze and compare every link in Yi Bei. It is certainly better than Yi Bei, but Yi Bei has also made some moves recently. We will study and compare it when it is finished. From a commercial point of view, Yi Bei follows the law of commodity competition better than Taobao. For example, Yi Bei fully embodies the law of "no father and son in shopping malls" in business competition, and everything operates according to market norms, while Taobao is more like a dating website, and more transactions are conducted offline in various ways, rather than formally taking pictures of commodity transactions. Maybe, some people will say meow meow, so why don't you go to Yi Bei and stay in Taobao? Meow meow's cat house is unique in itself. This is a shop where friends buy and sell, so Miaomiao doesn't go to Yi Bei. The little snowball branch in Taobao is also a good friend of Meow Meow's. If Taobao wants to surpass Yi Bei, Meow Meow's feeling is: Taobao should standardize management like Yi Bei faster. Since Taobao has provided an online shop platform, it is now operating under the slogan of "human touch", but shopping malls are shopping malls. Want to develop, want to attract more buyers and sellers, want to let everyone get tangible benefits, the slogan of "human touch" is not correct for Taobao (I personally feel), because I am human touch. So I know that if we talk about human feelings, it will be difficult to develop. For meow who is not self-motivated, human feelings are ok, but for a big website like Taobao, "ruthless system and friendly operation" is the real way out. What Taobao should do now is to standardize the system as soon as possible, put an end to offline transactions as far as possible, and return all the transactions to the store, so as to really increase the volume of transactions between buyers and sellers and make Taobao famous, otherwise many people who come to Taobao come for the forum, not for the goods. But to be honest, I like Taobao's forums. Secondly, from the point of view of buying groups, the buyers in Yi Bei are diversified, and the goods in the store are also diversified, which is related to its long establishment. Taobao buyers tend to be younger, and many shopkeepers are very young. Commodities tend to be fashionable, and the types of commodities are relatively concentrated. The operation from buyer to seller tends to be immature, and perceptual operation is more than rational operation. Taobao's current interface also makes it particularly difficult to find things. After seeing the big sellers posting gifts, to be honest, Meow Meow never knew how to find them except for a few commodities on the publicity page. Third, in terms of fees, Taobao is now free, which is where everyone criticizes Yi Bei the most in the forum posts. Everyone is unanimously opposed to the increase in fees in Yi Bei, saying that Yi Bei is black. But from the operation of a website, I think people in the IT industry should know how many people are needed to support a good website from hardware to software and how much it costs to operate. A free meal is not that delicious. This is why Miao would rather spend thousands of dollars a year to maintain her website than open a free shop. If you want to be free, you have to pay. Now Taobao provides free lunch for everyone. Because of Alibaba's support, it is ok under the condition of low traffic, but with more and more people, hardware and software have to keep up. I think Taobao operators will definitely consider the cost. It may be free for three years. What will happen in three years? Perhaps under the voice of Taobao forum saying "I like Taobao and believe in Taobao", my article will arouse public anger, and Meow also likes Taobao. After all, this is a forum for Miao to share her experience in opening a store, so Miao just said these things, just hoping that Taobao will be better and everyone will have better reference materials:

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