Honda, like many car manufacturers in the world, mainly produced motorcycles in the first few years of its establishment in order to meet the national conditions and solve technical problems, or it can be said that Honda did not want to confront Toyota, which was in the limelight at that time. Strictly speaking, the first one produced by Honda is not a motorcycle, but a bicycle with auxiliary power. Different from ordinary bicycles, it is equipped with Honda's two-stroke engine.
1948, after two years of hard work. Honda finally launched the first auxiliary power bicycle. The name of this "bicycle" is Model A, with a two-stroke displacement of 50cc, which is a pioneering work of Honda.
1949, following the pace of last year. On the basis of Model A, Honda launched the first motorcycle, and its word is called Dream D. Dream is also the slogan of "dream and youth" that Honda people admire until today.
1950, Honda set up a sales branch in Tokyo, taking the first step to expand its influence.
195 1 year, the "dream" series continued to be launched. Dream and progress, the Dream E motorcycle produced by Honda this year adopts four-stroke cylinder technology for the first time, and the displacement reaches 146cc.
1952, the headquarters moved to Tokyo.
Honda automobile industry has been a blank sector for more than ten years from the establishment of 1946 to 1962. Compared with their later rivals, they have made great achievements in the field of automobiles. Of course, Honda people were amused. In fact, Honda began to study cars in the early years, but it didn't find the right time until 1963, when Honda set off firecrackers! This year, two cars were launched in one breath, namely S500 and T360 minivans full of running grids. Since then, Honda's automobile business has been smooth sailing.
1968, N series N360 and N600 cars were first introduced. In the following three years, N360 defeated the big brother Toyota at that time and won the domestic sales champion for three consecutive years. At the same time, these two cars mark the track of Honda's export.
197 1 year, the first generation of small car life debuted.
1972, Honda has made great achievements today. What makes the world ecstatic is the first generation of Civic. It was Civic that pushed the car factory to another peak.
1976, he is the second hero of Honda and the first generation Accord, and it is the only luxury RV owned by Honda in China today. It was a real sports car when it was first introduced. Later, due to the development needs of the car factory, the Accord retired from the stadium, put on a luxurious coat and transformed into a competent "boss" car. In the same year, Civic was a great success, with a cumulative production and sales volume of 6.5438+0 million vehicles.
1978, the first generation of prelude was launched. Its life cycle is as long as 2 1 year, and it is an influential medium-sized car in Japan.
198 1 year, the first time I saw the first generation of cities, economical cars. Compared with Prelude, its life cycle is slightly shorter and it has been working hard for 12 years.
1985 introduced the first generation of Integra, Legend and Today, which were developed for different fields. Integra's performance is particularly outstanding, so far no car has broken the reputation of "Na Wang".
1990, which eclipsed Toyota Supra and Nissan 300ZX, was called Japan's national treasure supercar, and the first generation NSX was born.
1994, the first generation of Odyssey with gratifying sales performance went on the market.
1999 As the first generation of S500, the launch of S2000 immediately caused an uproar in the car industry.
In 2003, Honda produced and sold 50 million cars around the world.
In August 2008, Honda surpassed Chrysler and ranked fourth in the sales list of American car companies. From June to August in 5438, Honda's cumulative sales in the United States were 1 083,957 vehicles, 7,787 vehicles ahead of Chrysler.
In February 2008, Honda announced at the press conference held on February 5, 2008 that "we decided to withdraw from all activities of the F 1 competition, and 2008 was the last season we participated in".
Honda's management method is very flexible. Honda's Accord and Civic have been rated as the best and most popular cars by users over the years. In Europe, Honda also set up a branch in Britain. Honda has produced about 3 million cars.
Honda has been producing bicycle-assisted engines since 1948, and has always been driven by "dreams", constantly providing a wider mobile culture for individuals and society in the form of "commodities". The concept of "respecting individuality" and attaching importance to everyone's individuality has enabled Honda to form a corporate culture that respects employees' creativity, freedom and openness. Now, Honda has developed into an enterprise with original technology in many fields such as small general-purpose engines, scooters and even sports cars, and constantly develops and produces new products.
From the beginning, Honda has been developing its business with the concept of "satisfying customers all over the world".
With the aim of "how to satisfy local customers", we have not only established an extensive sales service network to provide local goods and services, but also established a set of local production and new product research and development systems.
At present, Honda has more than 65,438+020 production bases in 29 countries except Japan. Through motorcycles, cars and general products, Honda patronizes more than 654.38+07 million customers every year.
At the same time, Honda also actively fulfills its social obligations as a corporate citizen and actively explores environmental protection and safety solutions.
Nowadays, global environmental problems are increasingly prominent. Honda strives to solve air pollution, reduce CO2 emissions and effectively use resources and energy in various enterprise activities such as product research and development, production and sales, and has taken a series of measures to realize clean product emissions, reduce fuel consumption and realize the "green factory" of production lines, which has made positive contributions to reducing the impact on the global environment. As a manufacturer of mobile culture, Honda not only considers the safety of passengers, but also the safety of pedestrians, and is committed to producing safer products. At the same time, we actively participate in various activities to solve traffic system problems, such as safe driving popularization activities, and make unremitting efforts to build a richer mobile cultural society.
Honda Technology Research is a leader in the automobile industry in Japan and even in the world. In Japanese business circles, Honda is synonymous with technology and vitality, and it is also a very desirable employment goal for Japanese college students after graduation.