The slogan of Beijing's Olympic bid is "New Beijing, Great Olympics". The main connotation is:

Beijing, with a history of more than 3,000 years, will enter the new century with a brand-new and colorful look after the baptism of reform and opening up. She will warmly welcome athletes from all over the world and friends from all walks of life to participate in the Olympic Games.

The modern Olympic Games, which has experienced a hundred years of vicissitudes, will be held in China, which has one fifth of the world's population, which will spread the Olympic spirit more widely and turn a new page in the Olympic movement. At the same time, the Olympic movement in the new century has also shown its unique charm to the people of the world with a brand-new look.

The symbol of Beijing's Olympic bid

The symbol of Beijing's Olympic bid is a traditional handicraft pattern in China, namely "concentric knot" or "Chinese knot", which adopts the typical colors of the five Olympic rings. The pattern shows a person's dynamic posture of hitting Tai Ji Chuan, and its simple action lines contain beauty, harmony and strength, which implies the unity, cooperation and communication of people all over the world.

The symbol of the 29th Beijing Olympic Games is also the official symbol of the Beijing Olympic bid committee. It is the core part of Beijing Olympic image and will become one of the most dynamic image symbols in Olympic history. The Olympic symbol "Dancing Beijing" has rich cultural connotations, which fully shows the theme of the 2008 Beijing Olympic Games. The symbol combines China traditional art with modern Olympic spirit by means of seal cutting and calligraphy unique to China with a history of 5,000 years. The dynamic figures outlined by concise action lines imply a runner's posture of rushing to the finish line and embracing victory, which embodies the Olympic spirit of "Faster, Higher and Stronger". The strokes that make up the Chinese characters are very similar to the Chinese character "Jing", and they are completed in a unique font of beautiful traditional China calligraphy, representing the host city-Beijing, the capital of China. The dynamic line can also be interpreted as a "dancer", which shows the desire of 65.438+300 million people in China to run the Olympic Games well and the enthusiasm for welcoming guests from all over the world.