In order to clarify the role and significance of tourism, deepen people's understanding and understanding of tourism in the world, and promote the development of tourism, the World Tourism Organization has set a theme for world tourism day every year from 1980, and tourism organizations in various countries have launched a series of celebrations according to the theme and requirements.
Although the global tourism industry was affected to some extent by terrorist attacks, regional conflicts and world economic recession, it achieved a strong recovery in 2004. According to the data released by the World Tourism Organization, in 2004, the number of international tourists reached 760 million, and the income from overseas tourism reached 622 billion US dollars, both reaching record highs. According to the forecast of the World Tourism Organization, by 20 10, more than 654.38 billion people will travel abroad every year in the world.