20 1 1 On February 26th, 2008, the mascot of Sochi Winter Olympics was decided by a nationwide vote in Russia. Snow leopard, white bear and rabbit ranked in the top three, and finally won. This is the first time in the history of the Olympic Movement to hold a national vote for the mascot. 1 10,000 Russians participated in the voting by sending text messages and calling the toll-free hotline.

The final voting result is that the skateboard snow leopard, the green scarf white bear and the rabbit who loves singing and dancing rank in the top three with 28%, 18% and 16% respectively.

Event culture of 20 14 Winter Olympics;

The theme slogan of 20 14 Sochi Winter Olympics is: "Passion, ice and fire belong to you". 20 12 On September 25th, 500 days before the opening ceremony of Sochi Winter Olympics, the organizing committee of Sochi Winter Olympics announced the theme slogan of Sochi Winter Olympics.

The "hot" in the theme slogan represents the fiery sports passion and also implies the characteristics of the host city Sochi. "Cool" refers to the season of hosting the Winter Olympics and also represents the traditional image of Russia. "Yours" means that the Winter Olympics is a great event for sports fans all over the world.