Blue, white and red tricolor flags, Marianne, "Freedom, Equality and fraternity", * * and the country: these powerful national symbols represent France and her values in the political sense (correspondingly, Gaul rooster represents France and its history, land and culture in the national sense). Since1September, 1999, Lionel Jospin's cabinet, composed of Gauche Pluriè re, decided to integrate these images into a brand-new "logo" at the suggestion of the French Government Information Office (SIG) and officials in charge of public relations in various departments. As a unified image logo of various government agencies, it will appear in various related materials, such as brochures, internal and public publications, publicity activities, stationery, business cards and so on. The central government took the lead in using this new image logo, and then all departments (or the original logo can be used at the same time), all major regions and provinces in China followed suit. The primary goal of designing this logo is to integrate the public relations of the government. In addition, the launch of this logo "provides a more acceptable image for this abstract, distant and outdated government, making it more concrete and realistic, in line with the higher expectations of the French people for the government." This conclusion was reached by a large number of interviews and surveys conducted by French polling agency Sophomore on June 5438+0 999 1. The data they obtained show that the French people highly agree with the basic values of the country, and they also hope to have a fair and efficient government as an advocate and defender of the principles of freedom, equality and fraternity.