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Xuanzang's road! The most appealing business school Gobi road running challenge in Chinese community.
At first, it was only a cultural investigation and documentary shooting activity traced back to CCTV archaeology. Finally, it has evolved into a road race which has the most appeal in the Chinese community, the deepest influence on the EMBA courses of university business schools and the far-reaching influence on the rise of the mainland sports industry. The development of this activity is a legend in itself.

In 2005, this cultural investigation brought together people from cultural circles, academic circles and business circles, followed Xuanzang's journey to India in 629 BC, and experienced the action spirit of crossing deserts, climbing snow-capped mountains and walking wasteland. Finally, everyone realized Xuanzang's success rule: "ideal, action and persistence", which has now become a resounding slogan of the event. At the beginning, the deans of the two business schools casually said that the business leaders of each school took the EMBA to experience Xuanzang's insistence on walking 800 miles in Guazhou and staying out of the water for five days. Now it has evolved into a continuous 1 1 session of large-scale road race, with a scale of 49 universities and 2000 participants this year.

The venue, Sweet Potato County, is located on the ancient Silk Road, with Dunhuang in the west and Jiuquan in the east. Its area is two-thirds of that of Taiwan Province Province, but its population is only 10 million, because most of its territory is desert, and only a few oases have villages. There are quite a few historical sites, including the famous Tang Dynasty city, Qiaowan City, the "Dream Capital of Kangxi", the East Thousand Buddha Cave and Yulin Cave. The latter two caves are comparable to Dunhuang Mogao Grottoes. The terrain is diverse, not exactly the impression of fine sand desert. Ya Dan, saline-alkali land, Blackstone Gobi and others walk in it, experiencing the geological traces of the ups and downs of the earth's crust for hundreds of millions of years. In recent years, tens of thousands of wind power towers have been erected in the desert area of Guazhou, so the local finance is safe.

There are several types of competition teams. Only Team A is a competition group, and each school can only register for one team competition, and those who have participated can't participate again. The original intention is to experience. But many schools pay too much attention to winning or losing when participating in the competition. Some schools recruit former long-distance runners as students to participate in the competition, and some schools also explore ahead of time, which loses the significance of the activity. It's just an off-campus experience activity, a team building process and a school. Are you creative? Is it good to interact with other schools? Has charity been implemented? Is charity creative? Wait a minute.

Schools with insufficient macro vision only know how to win or lose running, and the activities are distorted into simple running competitions. Every year, the General Assembly will revise the regulations to prevent the blocking activities from getting worse. However, the height of the road is one foot and the height of the magic is one foot, and the significance of the activities will be brought back to the original main axis, which can last for a long time. The general assembly stipulated that I should join the observation group in the first year, regardless of the result. The president of Soochow University asked me to lead the "Soochow University Running Team" to participate in the competition, hoping to take my experience back and pass it on to my brothers and sisters.

Under the call of "Walking through the Gobi, we are all brothers and sisters", friends from Ge You who have participated in these years usually carry out social activities and meaningful public welfare projects together, such as offering courses for local primary and secondary school principals and local civil servants in Guazhou to bring modern ideas and technologies to the local area. Another development is also interesting. Many entrepreneurs who have participated in activities, in addition to their own sports, have also begun to invest in the sports industry. There are places for holding competitions, developing sporting goods and developing sports games. In the past two years, China's sports industry has exploded, and the participation of friends and businessmen has not fallen behind. I'm afraid that Mr. Qu Xiangdong, the president of the organizer Xingzhi Adventure Company, had an unexpected harvest when planning the cultural inspection of Xuanzang Road.

& lt This column reflects experts' opinions and does not represent our position >