"AIDS propagandist", "blood donation propagandist" and "anti-drug image ambassador", each public welfare image is as deeply rooted in people's hearts as his artistic image.
He is Pu Cunxin, a national first-class actor and vice president of Beijing People's Art Theatre.
It is my responsibility to choose me.
In 2000, Pu Cunxin accepted the invitation of the Ministry of Health as an AIDS propagandist. Since then, Pu Cunxin has used his influence and personality charm to appeal to the whole society to pay attention to AIDS, care for AIDS patients and help AIDS patients and their families mentally or economically.
On June 5438+065438+1 October1day, 2000, when Pu Cunxin accepted the letter of appointment as an "AIDS propagandist", he looked solemn: "I feel like a hero. I have to overcome difficulties and even sacrifice myself to complete an arduous task."
One day two months ago, a friend of Pu Cunxin called and conveyed the willingness of the Ministry of Health to undertake the volunteer work of "AIDS propagandists". At this time, Pu Cunxin has no clear concept about AIDS and its spread in China. The feeling of hearing the word "AIDS" is: terrible, but illusory and far away.
Pu Cunxin said on the phone, "Give me ten minutes to think about it." Ten minutes later, he accepted the job.
Pu Cunxin readily accepted this request, which made the Ministry of Health both happy and a little surprised, because it was said that several public figures had rejected the job before. In this way, Pu Cunxin became the first public figure in China to appear as an "AIDS propagandist".
Pu Cunxin said that at that time, I couldn't say that I didn't have any worries. On the one hand, I didn't understand the transmission route of AIDS at that time, and felt that this job might have certain risks; On the other hand, it is not entirely certain whether this job will have a negative impact on their public image. Some people may suspect that they are doing this job because they are infected with AIDS. "But the Ministry of Health is a government department, and making such a request shows that society needs such people to do such things at this time. Since I have been chosen, I am duty-bound. "
After accepting the job of "AIDS propagandist", Pu Cunxin began to consult experts, look for information, and learn and understand relevant knowledge and information. Pu Cunxin's understanding of the causes and transmission routes of AIDS dispelled his fear of AIDS, but he was deeply worried about the spread of AIDS in China.
In the following years, Pu Cunxin did a lot of work: shooting public service advertisements, starring in AIDS-related films, giving lectures and training for the public or government personnel, and submitting relevant proposals at the CPPCC meeting. All these efforts, Pu Cunxin only hopes to achieve two effects: arousing social attention to AIDS prevention and treatment; Call on the society to care about AIDS patients.
Pu Cunxin said: "Things seem to be getting more and more done, because my principle is either not to do it or to do it well."
Do public welfare, do it yourself.
The appeal of actions is far more vivid and touching than blunt advertisements, which is what Pu Cunxin has always thought and done.
"AIDS is not terrible, and we don't have to panic in life." It's no use shouting these dry slogans. People believe in action more. Only by taking practical actions will people believe you.
To this end, Pu Cunxin proposed to go deep into the families of HIV-infected people and live with them.
"Later, I came to Shanxi with the CCTV film crew, walked into a family of AIDS patients, and together with their families, I packed jiaozi, ate, and taught the children to read. I even washed my face with the towel they used. " Pu Cunxin proved to people with actions that AIDS is dangerous but not terrible.
After the broadcast of this live film, it aroused strong repercussions in the society and made the popularization of AIDS a big step forward. People learned that "AIDS is not contagious in normal life, such as sneezing, using tableware, mosquito bites and even kissing."
One more thing, Pu Cunxin's memory is fresh. On a business trip to Nanjing, Pu Cunxin was walking in the street. An old lady pointed at him and said in the local dialect, "AIDS is coming", and people around him burst into laughter.
"After listening, I am very happy. Because people regard me not as an actor, but as an' AIDS patient', which shows that people have linked me with AIDS prevention. It shows that my publicity and promotion of AIDS prevention is effective, and people's understanding of AIDS has been greatly improved. "
Pu Cunxin is not only a propagandist of AIDS, but also a propagandist of blood donation and an anti-drug ambassador. His posters of blood donation and drug control often appear in public places such as bus stations, subway stations and airports.
"Free blood donation and drug control are closely related to the prevention and treatment of AIDS, which is an extension of it. At present, these have also had a major impact on society. "
In order to achieve better publicity effect, Pu Cunxin has been doing its best. When he was nearly 50 years old, he personally donated blood. "The somebody else all say, you still donate blood at such a big age. I said, there is no problem at all, because I am very healthy. "
From donating whole blood to donating blood component, Pu Cunxin donated blood 15 and 16 times in recent years.
Driven and publicized by Pu Cunxin, more people in the society learned about the ingredients of blood donation and put them into practice.
Take doing public welfare as a way of life.
When doing public welfare, Pu Cunxin also encountered confusion: "I used to think that doing public welfare had nothing to do with myself. But this is actually a misunderstanding. "
Once, Pu Cunxin and his wife traveled to Asakusa. At that time, they came to a road. There were many charity stations along the road, and people could donate money at will. Everywhere the Japanese go, they throw some coins. Pu Cunxin thought that "you can't just put some coins on yourself", so he took out 1000 yen and put it in. Not far away, another rescue station appeared, with volunteers holding donation boxes. "This time I chose a detour. Because I think I just donated, and I don't need to donate any more. This is actually the mentality of most China people who do public welfare. "
Afterwards, after careful consideration and summary, Pu Cunxin felt that doing public welfare should not be considered as something he had done before, so he chose to avoid it. "Instead, we should take public welfare as a way of life and a conscious concept of life, and do it at any time and place according to our abilities and happily."