Priority will be given to opening to first-and second-tier cities in China. After all, the consumer demand and users in these areas are higher.
It is reported that Tik Tok's take-out business is called "heartbeat take-out" and its slogan is "heartbeat take-out, eat whatever you like".
Byte's ambition of local life has a long history; As we all know, the commercialization of Tik Tok depends on three factors: advertising, e-commerce and local life. Nowadays, local life has developed relatively slowly after advertising is mature and e-commerce is surging.
New takeaway technology:
Online ordering mode first appeared in the United States, of course, it has its unique cultural advantages. For example, foreigners prefer to order food in advance.
Domestic online ordering is still in a chaotic feudal state, and major websites occupy their own land. However, with the Matthew effect becoming more and more obvious, the online ordering market is also undergoing a new round of reshuffle, and well-funded ordering websites are rapidly expanding their sub-stations in major cities to occupy market share.
Based on the derivative of online ordering, half-hour WeChat ordering stands out from online ordering. As a WeChat mobile phone application produced by Tencent, it is a service for obtaining takeaway information. Various WeChat function services grafted through the half-hour WeChat open platform interface have greatly enhanced the value of the official WeChat account.
Many ordering websites have opened WeChat service platforms, firmly grasping the huge resources of WeChat users and opening up a broader market for their own business. Using this service, you can not only get the information of take-away merchants, food information and merchant coupons around any service area.
This service enables direct ordering service and even online payment. This is a brand-new way and concept of take-away ordering that breaks through the tradition.
Baidu encyclopedia-takeout