Qingdao International Beer Festival was founded in 199 1, and the golden season of Qingdao tourism opens on the second weekend of August every year, lasting 16 days. This festival is jointly sponsored by the relevant state ministries and commissions and the Qingdao Municipal People's Government. It is a national large-scale festival integrating tourism, culture, sports and economy. The theme slogan of Oktoberfest is "Cheers to Qingdao and the world!" .