Nike's Nike trademark, designed as a small hook, has a simple and powerful shape and is as urgent as lightning. The sports shoes named after "Nike" for the first time have square protrusions on the soles to enhance stability, and knife-shaped hooks on both sides of the shoes, symbolizing the wings of the goddess.
Extended data
Brand concept:
Eternal pursuit, aiming at advocating culture, sincere service, environmental protection and high quality, constantly pursuing innovation, and striving to bring people more comfortable and better life convenience!
Brand style:
Taking "healthy life" as the core value, the brand concept is deeply integrated into all aspects of product shaping, so that customers can feel the brand's dedicated attitude.
Brand culture:
Quality is survival, customer first, learning and improvement, unity and win-win. Take the idea as the element, people-oriented, practice as the foundation and persistence as the depth.
Brand vision:
Become the most popular brand, become an influential, competitive and international enterprise in China, and focus on your own brand.
References:
Baidu encyclopedia-Nike