From the perspective of personnel structure, enterprise behavior culture mainly includes entrepreneur behavior, enterprise model behavior, enterprise employee behavior and so on.
Enterprise personnel behavior
(A) entrepreneurial behavior
Entrepreneurs are the soul of enterprises. Corporate culture is mainly guided by entrepreneurs, which is deeply branded with entrepreneurs' personality, interests, mental state, way of thinking and goal pursuit. The light of entrepreneur's soul determines the health and optimization of enterprise culture, the confidence of employees in the enterprise and the success or failure of the enterprise in the future competition. What kind of entrepreneurs, what kind of enterprises, what kind of corporate culture. Entrepreneurs are designers, advocates, promoters and propagandists of corporate culture, and they are also "standard bearers of corporate culture".
The profound influence of entrepreneurs on corporate culture is mainly manifested in the following three aspects:
First, entrepreneurs' entrepreneurial practice and personal values are the foundation of corporate culture.
Second, the practice and active advocacy of entrepreneurs are the important driving force for the determination and formation of corporate culture.
Finally, the awareness and ability of entrepreneurs to deal with emergencies is an important condition for the enrichment, enrichment and reconstruction of corporate culture.
Therefore, entrepreneurs should become active advocates and model practitioners of corporate culture, and enhance the cohesion of enterprises with corporate culture through their own behaviors.
(B) the behavior of enterprise role models
Enterprise role models are the middle power of enterprises, and their behavior plays an important role in the whole enterprise behavior.
Among the enterprises with excellent corporate culture, the most respected are those enterprise model figures who embody corporate values. These model characters "personify" corporate values. They are role models for employees to learn, and their behavior is often regarded as the code of conduct for employees to follow.
The model behavior of enterprises can be divided into two categories: the behavior of enterprise model individuals and the behavior of enterprise model groups.
☆★ The behavior standard of an enterprise model individual is to embody a certain aspect of enterprise values and enterprise spirit, which is consistent with the ideal pursuit of the enterprise. In the outstanding embodiment of enterprise spirit, it has made more achievements than ordinary employees and is advanced. What they do is not far away from ordinary people, which shows that ordinary people can do it and become the object of imitation.
☆★ The aggregate of all role models in an enterprise constitutes the role model group of the enterprise, and the excellent role model group must be the embodiment of the complete enterprise spirit and the comprehensive embodiment of enterprise values.
American scholars divide enterprise role models into two categories: life heroes and situational heroes. Situational heroes are divided into four categories: format heroes, guiding heroes, stubborn heroes and sacred cows. What they call * * * heroes refer to outstanding founders of enterprises, and * * * heroes are the highest realm of enterprise model, because they not only established enterprise organizations, but also created a business philosophy that can make them survive and put their personal values into practice-changing the company's operating model, and the influence of this business philosophy is constantly expanding.
From the perspective of the types of enterprise role models, they can be divided into leader type, pioneering type, democratic type, practical type, intelligent type, perseverance type and incorruptible type.
1. Leader enterprise model: It has a very high spiritual realm and ideal pursuit, and has a set of value system that conforms to the law of social development, which can lead enterprises out of the predicament and continuously promote enterprise development.
2. Entrepreneurial enterprise model: never satisfied with the status quo, be brave in innovation, forge ahead, constantly explore new fields and dare to break through new levels.
3. A model of a democratic enterprise: being good at dealing with interpersonal relationships, giving full play to everyone's intelligence and wisdom, brainstorming, and condensing small forces into invincible big forces.
4. Practical enterprise model: I have been working hard, being unknown, and contributing all my strength to the enterprise like a cow for decades.
5. Smart business model: knowledgeable, open-minded, advocating skillful work, often with tricks up their sleeves and endless good ideas.