1, it is a common method to increase powder through high-quality content and release value through high-quality content. However, not many people really do well. In the fierce competition of "attention economy", the first thing we should do is to attract the attention of the target audience. The title and cover are particularly important, so be sure to make the other person feel a little impulsive.
2. We can attract the target audience through activities and planning some activities, and quickly accumulate a large number of fans in a short time. For example, voting activities, praise activities, giving gifts by basking in circles, grabbing red envelopes, lottery activities, inviting friends to receive gifts and so on. The key is to write your copy, design the registration process and give some attractive prizes.
3, multi-platform diversion, mutual drainage to increase powder. First of all, you need to know where your users gather, and then go there to release the value and join your own traffic pool. Where your fans gather, you will release the value and share it with different communities and platforms.
4. Through live broadcast, we should give benefits from time to time during live broadcast, and learn to guide users' attention. Most of the time, they won't move unless you tell them. You should give a clear benefit and then remind the other party to pay attention.
5. The community is dividing, giving the audience social money, interacting with fans more, and letting them actively share and spread spontaneously. The key to fission is to hit the weakness of human nature. First, you should have the first batch of seed users who recognize you. In the cold start stage, we should give full play to the strength of relatives and friends. At this time, the number of your personal friends is very important.