Emma corporate culture

Interpretation of Emma's logo:

Brand slogan: love, act now!

Two key words: love action

1. Love: Love can be divided into hands, hearts and friends.

Emma: Work hard with hard-working hands, create wealth for the society, and care for family and friends with sincerity.

2. Action: Emphasize implementation and Emma's quick response, pragmatic and efficient work style.

A picture:

Emma logo is a figure with two hearts stacked together, which means that the culture of Emma is the culture of love and heart. Love with your heart.

Emma's "Heart" Culture

The first part: the concept of spirit.

1) confidence-strategy

1. corporate vision: the world leader in new energy transportation.

2. Development goal: to become the most competitive listed company in the world and regarded as outstanding by consumers and investors.

3. Emma's entrepreneurial spirit: relying on the strength of the team to achieve corporate goals.

The company encourages internal cooperation and collaboration, creates a harmonious and healthy working environment, requires employees to be responsible not only for their own work, but also for the collective work and the whole enterprise, encourages employees to encourage each other, care for each other and help each other, and advocates that individual success is based on collective success.

4. Management core values:

Everything serves the users.

Lead dealers to grow together.

Trust and respect for individuals

Manage honestly and honestly.

Relying on the strength of the group to achieve the goals of the enterprise

2) Perseverance-management

Management principles: high efficiency, pragmatism, teamwork and execution.

○ Efficiency: Maximize the effect with the optimized cost (time, economy and manpower);

○ Pragmatic: put an end to all formalism, seriously solve problems and achieve goals;

○ Team: relying on the strength of the team to achieve enterprise goals;

○ Execution: Set goals and go all out;

Talent view: give you a stage without ceiling, and don't value academic qualifications and ability; The right is the best;

Employees' work goals: happier, more motivated and richer;

Emma's occupation: dedication, professionalism, happiness and occupation.

Emma's characteristics:

○ Integrity, honesty and justice, studious and upward;

○ Career and sense of responsibility;

○ Smart innovation;

Good at communication and teamwork;

○ Patriotism, love of home, love of work and love of life;

Emma's work style:

○ Self-esteem: self-esteem, self-confidence and love for your job;

○ Respect for others: respect for other people's styles and habits, respect for other people's work, there is no distinction between high and low work, only different responsibilities and division of labor;

○ Trust: be kind to others and consider problems from a positive perspective;

○ Commitment: Be brave in taking responsibility and earnestly fulfill the commitment;

○ Appreciation: Be strict with yourself, be lenient with others, and know how to appreciate and praise others;

○ Openness: Let yourself go and let others know your needs; Empathy, take the initiative to understand the needs of others; Let people feel that they can be understood;

Emma's works are more than four and less than four:

○ Praise more and blame less;

○ More objective understanding and less self-righteousness;

○ More positive thoughts and less attention to other people's shortcomings.

○ More bright smiles and less indifferent attitude;

Emma management motto:

○ If the direction is right, you are not afraid of the road, and any correction is progress;

○ Don't look for the reason of failure, but look for the method of success;

○ Make a little progress every day;

○ Be honest, and you must do it if you promise;

○ All the reasons for poor sales can be found in the store;

○ The only product you sell in this life is yourself;

Emma's six expressions: fashion, love, happiness, speed, confidence and efficiency.

Emma Wealth:

We have: first-class technology, management and production capacity of the factory.

We have; First-class marketing, channels and distributors with rich market experience, they: strong financial strength, capable business team, superb management ability, flexible operation ideas, perfect marketing network and long-term strategic vision.

We have: a series of differentiated markets and cost-effective products.

We have: excellent and capable sales team.

We have: after-sales service network all over the country.

Our style of doing things: quick response, immediate action.

Our principle of doing things: don't promise easily, and you must do it if you promise.

Our attitude: go beyond mediocrity and pursue perfection.

We provide: after-sales service network support all over the country.

We provide: unified terminal image publicity

We offer: generous profit return.

We attach importance to the terminal: all the reasons for poor sales can be found in the store.

We value customers: your success is our success.

We value employees: employees are our greatest asset.

We cherish every day of our lives: happier, more progressive and richer.

Emma declaration:

I believe my company.

I believe in the products I sell.

I trust my leaders, colleagues and assistants.

I believe in hard-working hands, thinking brain and love.

I believe: Emma is more wonderful because of my existence!

3) Determination-Marketing

1, brand proposition: future technology, unlimited creativity.

2. Brand spirit: fashion, technology, environmental protection and low carbon.

3. Brand positioning: Pay attention to the practical application of green new energy technology in personal transportation, and advocate energy saving and emission reduction and low-carbon travel.

4. Brand culture: heart to heart, boundless love.

5, brand slogan: love to act now!

6. Product concept: simple image is not simple quality.

7. Market strategy: There is no price war, only value war.

8. Product quality: First-class products should be composed of first-class parts, and first-class technicians can provide first-class technical services.

9. Product management strategy: continuous innovation and brand management.

4) Love service

Service tenet: create value for customers, create opportunities for employees, create wealth for society and create benefits for shareholders.

Service standard: customer satisfaction

Service consultation: considerate and tireless.

Service style: careful and thoughtful, take immediate action.

Service goal: zero complaints

Service quality: pursuing perfection and striving for perfection.

Service slogan: sincere and comprehensive contact, caring service.