Haier brothers' new image of "running ambassador" appeared
"One blue and one red starlight passed through the landmark buildings in Qingdao, such as Shilaoren, Laoshan, Olympic Sailing Center, Lover Dam and the tip of Haier Iceberg, and finally met in May 4th Square. Two starlight became' Haier brothers' and came to people together? " With the release of this video, the image of Haier 20 18 Qingdao Marathon as a "running ambassador" was unveiled. Haier brothers took the lead in pre-running marathon with the new image of sunshine and passion, and conveyed the true meaning of marathon spirit.
In this Green Horse Race, Haier Brothers will accompany them all the way, starting from May 4th Square, a landmark of Qingdao in the new century, passing through Taipingjiao Park, Zhongshan Park, Yushan Road, Badaxia and the coastline trestle, and finally returning to the Olympic Sailing Base, the main venue of Shanghe Summit. On this Binhai International Circuit, known as the "most beautiful" scenery, Haier Brothers will guide the contestants all the way, guiding special supply stations, music gas stations and other physical and mental replenishment places to escort the contestants in all directions.
Since last year, Haier and Qingdao Marathon have started in-depth cooperation. This year, on the basis of maintaining a high standard of service, Haier will innovate and upgrade in science and technology, service and diversification to provide a more professional and high-end sports platform for marathon enthusiasts around the world. Based on this, in this marathon service, Haier will set up an intelligent electronic wall for the first time to broadcast the words of the contestants in the form of mobile phone screens; When the half-race is halfway through and the distance is12km from the starting point, the real-life Haier brothers will appear and lead the dance company to perform "Song of Leo" live. It is reported that the newly upgraded running ambassador "Haier Brothers" and running song aerobics will not only accompany the runners to run and refuel, but also enrich the interaction between the two destinations, such as Half Horse. "Our material concern for the players is also escalating. We provide the first domestic Haier towel clothing for all horse and semi-horse athletes, and specially set up Haier post-race rehabilitation area to let runners feel the warmth from Haier at the first time after the race. After the game, we will also prepare surprise gifts for each finisher. " The relevant person in charge of Haier introduced.
The Haier Special Challenge Award was established to encourage China athletes to go global.
FredLebow, the founder of the New York Marathon, once said, "Not every runner can be an Olympic champion, but everyone can finish a marathon." Indeed, with the rise of the national fitness craze, running a marathon has become the wish of many people, and the marathon has also derived race specifications such as half marathon and mini marathon from the professional 42. 195 km marathon, making the marathon a national event.
In this Haier Qingdao Marathon, in order to encourage China athletes with challenging spirit, Haier and the Organizing Committee jointly set up the Haier Special Challenge Award to reward the first China athlete in the all-Malaysian and half-Malaysian men's and women's groups to complete the race, and invited him to become the "Haier Smart Family Experience Officer" to jointly help a better life. In other words, in this competition, four athletes from China will win this award. Haier and the Organizing Committee jointly set up this award in the hope that more China marathon enthusiasts, like Haier, will bravely go abroad, go global and continue to challenge.
In addition, the limited edition badge of Haier 20 18 Qingdao Marathon "Running Ambassador" was released today. This set of badges was designed by young designers of marathoners and is based on the landmark building of Tsing Ma Raceway. May 4th Square, Olympic Sailing Center and the tip of Haier iceberg all jumped above the medals. This is the first time that Qingdao Marathon has issued an official badge.
18128 October, how wonderful will Haier 20 18 Qingdao Marathon be? Look forward to it together!