Chivas Regal has been focusing on the development strategy of brand globalization since its establishment. By the end of 20021,Chivas Regal had more than 6,000 brand stores in China and nearly 10,000 sales terminals all over the world, and its products sold well in the United States, Britain, Canada, China and other countries and regions.
It has been ahead of the domestic functional sofa retail market 1 1 year, with a market share of 50. 1%. Its operating network spans Asia, America, Europe, Australia and other continents, and has been applied to high-speed rail, airports, hotels, yachts, clubs, cinemas and other fields.
Chivas Regal sofa series:
1, Chivas Regal Series
Chivas Regal first-class sofa aristocratic series is mainly composed of high-end American leather functional sofas.
2. Chivas Regal Series
Chivas Regal first class sofa gentleman series focuses on high-end European simple leather functional sofa, which is based on ergonomics and made of the first layer of cowhide.
3. Chivas Style Home Series
Chivas style home always adheres to the life idea of "quality life, enjoying style" and provides consumers with high-quality fashionable and leisure home products. Accurate brand positioning, international design creativity and fashionable product style have injected the ultimate pursuit of quality life, aiming to bring modern leisure and fashionable high-quality living space to families around the world.
4. Chivas Fashion Series
Chivas Regal first-class sofa fashion series products are mainly fabric functional sofas, effectively distinguishing similar products. Carefully selected fabrics, combined with the brand accumulation and design essence of Zhihuashi first-class sofa, are a series of products specially developed for young and energetic white-collar workers and urban upstarts.
5. Chivas Metropolitan Series
Chivas Regal's urban series products are mainly fixed leather sofas, advocating the concept of "urban leisure, life first" and paying attention to the aesthetic expression of personal feelings and imagination.