E-commerce Corporate Culture corporate vision: Become a world-class communication enterprise with healthy and sustainable development.
Corporate mission: to create value for customers, employees and shareholders.
Enterprise goal: to become a first-class communication enterprise in China within three years.
Core values: customer first, quality first, teamwork, sincerity and trustworthiness, hard work, courage to take responsibility and innovation.
Examples of office culture slogans in e-commerce enterprises 1
Corporate culture: honesty, pragmatism, high quality and first class!
Business philosophy: pursue Excellence, keep pace with the times and create the future!
Values: Pursuing value is the starting point of our work, and creating value is the driving force of our life.
Realizing value is our eternal pursuit! Entrepreneurial passion: the pursuit of life is endless, and you will win if you love to fight since ancient times!
Entrepreneurial motivation: do business with love and be a grateful person!
Work objectives: Digging deep into customer resources is the foundation of our work, and cooperation and interaction is the process of our work; Saving costs, maximizing profits, providing quality services and keeping pace with the times are the focus of our work, and win-win is the result of our work.
Team concept
Consistent goals, leading burdens, tacit understanding and trust, and risks.
The company advocates the team spirit of geese. It is the common goal of Hong Kong residents to build the most competitive medium and heavy plate boutique enterprise. In the process of achieving this goal, everyone should be loyal to their own team, bravely shoulder the heavy burden, give full play to their potential, work hard and strive to achieve it in the team? Leading geese? ; We should trust each other, cooperate tacitly, be willing to contribute, unite as one, ride the wind and waves in the fierce market competition, overcome difficulties, and finally realize our own life value while realizing the strategic goal of enterprise development.
Innovative ideas:
Keep innovating and tolerate failure.
Continuous innovation is the source and motive force for the survival and development of enterprises. To build the most competitive medium and heavy plate boutique enterprise, we must create a strong innovation atmosphere and always support employees' innovation, innovation technology, innovation management, innovation system and innovation environment; We should understand, tolerate and encourage failures in innovation, and make innovation a quality, a spirit and a fashion.
Talent concept:
A person is in his right place and the right person.
As long as you are willing and able to work hard and contribute actively to the enterprise, it is the talent that the enterprise needs. In talent selection, the first consideration is the knowledge, skills and job requirements of personnel, so as to achieve the best combination of the two and maximize the expertise and ability of each employee. Quality concept:
High standard, refinement, zero defect, high standard, refinement and zero defect are the basic requirements of enterprises and the basic working attitude of employees. High standard is the premise, refinement is the basic requirement, and zero defect is the ultimate goal. The three are interlocking and indispensable.
Marketing concept:
Create value for users and win friends for enterprises.
2 1 century marketing? Create value for users? What we advocate is not the simple connotation of buying and selling, but to create value for users in their work that other suppliers do not have or do not have, so that they can become repeat customers of the enterprise and eventually become friends of the enterprise.
Safety concept
Life is priceless, and safety is paramount. Life is only once for everyone. We should respect and cherish life. Safety first, prevention first; Safety is the essential need and inevitable requirement of production and operation. Only when the life safety of employees is effectively guaranteed and the normal operation of equipment and facilities is guaranteed can the enterprise develop continuously, healthily and harmoniously.
Concept of clean government
Cultivation, virtue, honesty and reputation
Self-cultivation is to improve one's comprehensive quality by constantly learning various cultural knowledge and professional skills; Lide is to strengthen self-cultivation and establish good moral habits; Keeping honesty means strictly observing the party discipline, political discipline and various rules and regulations of the enterprise, being honest and self-disciplined, being able to withstand the temptation, being honest with others and having a good reputation among the masses.
Example 2
Company goals
Improve the quality of e-commerce and provide customers with high-quality services at the most favorable price.
corporate vision
Build the largest steel electronic trading market in China.
Enterprise mission
Industry serves the country, creates value, serves the society and contributes to mankind.
sense of worth
Realize the value of enterprises and employees in dedication
While improving business efficiency and promoting enterprise development, it will repay the society.
spirit of enterprise
The business philosophy of innovation, dedication and pursuit of Excellence is that customers are God.
People-oriented, sincere unity
Honesty, cooperation, Excellence and win-win in many ways
Business strategy
Fairness, justice, openness, safety, convenience, high efficiency, honesty, neutrality and standardization, implement the enterprise brand strategy, grow together with employees, and cultivate the core competitiveness of enterprises.
Optimize the allocation of resources, develop economies of scale, create learning organizations, improve the adaptability of enterprises, and create new values and markets together with partners.
Establish trust relationship with customers and realize the goal of maximizing customers' interests.
commercial morality
Always maintain a sense of responsibility to society.
Abide by national laws and regulations and social ethics, and create benefits for shareholders, employees, customers and society.
Respect human rights and the environment, strive to achieve the coordinated development of enterprises and society, respect science, love their posts and dedication, fulfill their duties, be honest and trustworthy, and operate steadily.
Enterprise style
Do tomorrow's work today and keep the flexibility of the enterprise.
Thanks to the society, thanks to customers, quickly solve customers' problems and realize their dreams with customers.
Staff motto
Creating a famous brand is one step at a time, and every day is the starting point of quality service.
Only the success of customers can be successful, and only the success of employees can be successful.
Harmonious interpersonal relationship, militarization of organizational discipline, institutionalization of learning and modernization of e-commerce
Corporate culture determines corporate strategy. Excellent corporate culture is an important condition for formulating business strategy. Enterprise culture is enterprise philosophy, which is a set of philosophy for enterprises to solve how to survive externally and how to live together internally. Clarify the value of enterprise existence, the goal of enterprise development, how to survive and so on. It is the common value of all members in the enterprise, and has distinct enterprise characteristics. The enterprise strategy based on the same values of enterprise members is the expression of the collective will of enterprises, which is more unique and unique. Because enterprise strategy is based on the same values, it can also maximize the collective efforts of enterprise members, thus making it easier to succeed.
Therefore, the formulation of enterprise transformation and upgrading strategy should also take enterprise culture as the basic starting point and cannot be separated from enterprise culture. Otherwise, the strategy will be difficult to implement and the cost of corporate culture transformation will be unbearable.
American AT&T Company, which was spun off from Bell AT&T Company and was responsible for long-distance calls; T, in order to find a new profit growth point, in 1994, it acquired the wireless telephone company McCaw at a high price of $65,438+0,654,38+0.5 billion, becoming the largest wireless telephone operator in the United States. However, due to the gradual decline of competitive advantage, AT & amp； T start? Full service provider? Transformation, put forward? Information service enterprise? The strategic transformation goal of. In order to achieve this goal, AT & amp； T acquired local telephone company TCG, cable TV company TCI and MediaOne, and the total cost exceeded1100 billion US dollars. In addition, at&T also invested $35 billion to upgrade its network, initially establishing the world's first comprehensive service provider with local, long-distance, wireless, cable TV and high-speed Internet access capabilities. Since 2004, at&T has made great efforts in the VoIP market, not only expanding its service scope in the United States, but also taking VoIP as the main service product for multinational customers in the future. However, these strategies brought about a decline in revenue and ultimately failed in transformation. On October 30th, 2005, SBC announced that it would acquire AT & amp；; t .