In this campaign, Cameron played the slogan of "voting for change", which captured the voters' psychology of "seeking change" and hoped that he could lead the Conservative Party to replace the Labour government and establish a new Britain.
After taking over as prime minister, Cameron said that he and the leader of the Liberal Democratic Party, Clegg, would put aside their differences and work hard for the benefit of the public and the country. To this end, he will form an alliance with the Liberal Democratic Party and form a "strong and stable government". Cameron said that he will start to solve the fiscal deficit and social problems and rebuild his trust in the British political system. He hopes to lead the people to overcome difficulties and open up a bright future.
On June 65438+February 65438+September 2007, Cameron led a British Conservative Party delegation to visit China.
Cameron and his wife Samantha got married on 1996.