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Introduction to the author of starfish model
Orry Blaive, whose business adventures include setting up a wireless startup company, setting up a health food promotion organization, and co-founding a CEO joint organization dedicated to public welfare projects with Rod Beckstrom. He received a bachelor's degree in the field of peace and conflict from the University of California, Berkeley, and an MBA from stanford graduate school of business. Now lives in San Francisco.

Rod Bexte, who founded CATS software company and successfully went public, also founded other high-tech companies and worked in many private non-profit organizations. He holds a bachelor's degree and an MBA degree from Stanford University. He is a Fulbright scholar and now lives in Palo Alto, California.