Meituan launched the brand building plan of "local top-quality goods" to promote the docking of local top-quality goods with large consumer markets, speed up the direct delivery of agricultural products from the place of origin to the dining table, benefit urban residents and increase farmers' income. The person in charge of the food purchase of Meituan said that it will increase the direct source mining of high-quality agricultural products, improve the efficiency of the agricultural product supply chain, connect more agricultural products with the big market, and help agricultural products to go up.