Pupulan Picture Book House is the first children's bookstore opened by Beijing Pupulan Culture Development Co., Ltd. in China. The company was established in China in July 2004 by the famous Japanese children's book publishing house Baiyangshe. Located as a "children's cultural enterprise", it mainly deals in classic children's books, plans and implements children's morning reading activities, develops copyright trading markets and project agents, and designs and manufactures educational toys. There are more than 3,000 kinds of picture books in Popland picture library, including Chinese, Japanese, English and other languages. It aims to become a bookstore and picture book promotion base for parents and children to enjoy and read happily.