Current location - Quotes Website - Collection of slogans - Why is Huawei's mobile phone on fire in recent years?
Why is Huawei's mobile phone on fire in recent years?
In recent years, it has suddenly become popular. Your question is sudden.

I seem to have used 10 for many years, from MATE7 to P40 pro, and now I can't live without it! I tried to use other brands of mobile phones during this period, and I didn't feel anything at all. Is it poisonous? Now sometimes when I open MATE7 to play, it is still silky and smooth, which makes me reluctant to throw away half a drawer of Huawei mobile phones. You said it suddenly caught fire. Where should I start?

Huawei didn't become popular in recent years, but it has been popular for several years. If we have to ask when the fire started, we really need to investigate. It should be 20 14 Huawei Mate7 that pushed Huawei to the mobile phone!

Huawei's reputation has a long history.

Anyone familiar with the mobile phone circle knows that the early domestic mobile phone manufacturers were all composed of "China Cool Alliance". At that time, ZTE was the largest mobile phone seller, followed by Huawei. Because at that time, mobile phones were sold through operators (that is, China Mobile and China Telecom, with few separate mobile phone stores), ZTE and Huawei were both communication veterans and naturally enjoyed unique resources, so they could cooperate well with operators and bundle sales (more than half of them were Huawei at that time).

However, at that time, Huawei won by quantity, and the user's reputation was not very good (after all, the mobile phones sent by charging phone bills are generally not good products, worth several hundred yuan). It was not until Xiaomi was born that Yu Chengdong realized that this model was not a long-term solution, so he put forward a plan to build Huawei into a high-end brand, not relying on the low-end brands of operators.

Huawei Mate7 is a mistake.

Huawei's high-end road was not smooth at first. At that time, P series was the main design, but it was not until the double-sided glass design of P6 and P7 had some effects that it began to improve. These two mobile phones took a minimalist style (similar to the iPhone4S that was popular all over the world at that time), but they still failed to bring about qualitative changes.

Because Samsung was in an arms race with Apple at that time, it has been pushing the big screen (especially the Galaxy S series is bigger than the previous generation), from 3.5 inches to 6 inches+. At that time, other mobile phone brands were following the big screen. Huawei saw that the market naturally did not dare to lag behind, so it launched the Mate7 series with a big screen. At that time, this mobile phone was launched purely to cater to the market and take a niche route. Huawei is also holding the test mentality of not letting go of any outlet (after all, the big screen was also questioned by most consumers at that time, and there were few successful big-screen mobile phones), and the initial stocking was about 6.5438+0 million.

However, I didn't expect the double-sided metal and elegant and simple design of Mate7 series to cause a great reversal in the market (HTC's metal mobile phone was very popular at that time, but the front was very poor and the price was very high), and it was hard to find a machine. In the end, the sales of this mobile phone reached more than 7 million (it seems to be this number), which is the height that Huawei mobile phones have never reached. At this point, Huawei immediately adjusted its policy, focusing on the Mate series as the main product. The subsequent Mate8 and Mate9 further consolidated their strength, while the previous P series retreated to the second line.

Huawei's fire is also thick and thin.

Huawei's mobile phone has been rising steadily since mate 7, and P series has joined hands with Leica. After that, the customized super outsole also brought the wind of taking pictures in the mobile phone industry. The design of Huawei Mate20 has been greatly changed, and there are countless powders.

In addition, Huawei will also market and know how to use it. Enlarging the aura of its own research chip, coupled with the assistance of sanctions from the United States, Huawei is like sitting on a rocket. 20 19 and 2020, Huawei's mobile phone sales in China account for nearly half, which is not crazy.

However, the development and growth of Huawei cannot be separated from the deep cultivation of the technical team. For example, the camera team and the chip team, and even the HarmonyOS system that has not yet come out, have warmed up two, giving Huawei a hard push. Here, we have to admire Huawei's ability to build momentum, which is really good (but then again, if you can build momentum, you need something real to blow, otherwise it will be embarrassing to blow it).

In short, Huawei's fire, occupying the right place and the right time, is commendable. It is difficult for other mobile phone brands to have such opportunities again (including Samsung's sudden withdrawal from the China market due to the battery incident, leaving a lot of market gaps for Huawei, etc.). ) These opportunities are hard to come by. )

Why do you think you started to suppress Huawei in the last two or three years? The Huawei P 10 I replaced from Apple 5S is still in use, and it feels no worse than Apple.

However, the first milestone of Huawei mobile phone is mate7. At that time, it was the second time to carry the chip developed by ourselves (it was not called Kirin at that time), and it was sold out, which also laid the foundation for Huawei to develop high-end Kirin chips later.

By 2020, Huawei began to face difficulties due to sanctions from a certain country, and the highly acclaimed Kirin chip also aborted. It's a pity that Huawei has a mobile phone with Kirin 990 chip now.

Generally speaking, Huawei is a good brand. Later, due to chip problems, the price of mobile phones began to skyrocket, which discouraged many people. I hope that in the future, Huawei will get rid of the predicament and the price will be civilian, so that everyone can use the mobile phone equipped with Kirin chip.

Trump promoted

Can the packaging of 100 billion marketing every year not be hot?

There was no sudden fire. I have been using Huawei since 20 13, and I don't want to change to another mobile phone. Now Huawei can't buy it, and I'm worried about how to choose the next mobile phone. In my impression, Huawei has been very popular since mate8.

Understand the world pattern, understand the history of China, and hope that the powerful people in the motherland will choose domestic brands.

I have to say! Huawei was very powerful at first! The product is fine! Then he drifted away, and he was no longer close to the people since he had a Porsche model! Besides, a big company is the focus of almost everyone! Black powder or real powder! Get out of a person who is not from China. Such a slogan is very aggressive, and it is said that there is also a mv of Huawei's beauty wisdom. He really stood up when he was angry. But step by step, I killed myself! I want to be quiet. Personal point of view.