Today is March 10, and I ended my last day of internship in China Life Insurance Lanzhou Branch. At 4: 00 p.m., I went to the branch office to stamp for practice appraisal. It may be the only time in my three-month internship that I get off work before six o'clock. Thinking of this, the scenes of internship reappeared in my mind.
June 5438+February 65438+May 2009, I was introduced to the first marketing service department of China Life Insurance Co., Ltd. for a three-month holiday internship.
It is said in society that college students nowadays are "ambitious but low-minded". I was not convinced or even angry when I heard such comments at school before, and I didn't really realize that this statement was true until I really got to work. When I first arrived at the company, I knew little about the insurance industry, knew nothing about the work content, and knew nothing about the Yong ying work. I'm just a blank sheet of paper waiting to be painted. So my expectant internship began.
Product description: 2065438+0065438+1early October is a "good start" period for insurance companies. In order to achieve business objectives, insurance companies will adopt a sales channel called "conference marketing" in addition to the sales methods of insurance agents (salesmen), which is what we call product briefings. The production meeting is a process of inviting prospective customers to the designated venue, creating a pleasant environment, inviting lecturers to give special lectures, and finally facilitating orders on the spot by salesmen.
The first product briefing I attended was the "Glory Lanzhou, President Summit" held in Sunshine Hotel, which was organized by the Personal Insurance Sales Department of Lanzhou Branch, and it was also a support for the sprint of performance in various business fields by using the resources and strength of the branch. However, in many cases, in order to complete the quarterly and monthly performance tasks, each business area has to organize its own production meeting, which means that each business area has to bear the venue fee and drinks fee, and at the same time it has to bear great risks, because a production meeting may have hundreds of thousands of votes or none at all, so for a high-end market like Shangri-La, it means inviting customers to eat or drink tea, but people take tea to cool off.
What impressed me the most was the on-site briefing held in Yalong Building on February 3rd. There were 50 customers at the scene and a banquet was arranged around 9 tables. I did etiquette, gift display and song list registration that day. As the briefing went on, my heart beat faster and faster, because at the end of the party, customers kept leaving, but there was no note. At that moment, I was at a loss. Later, I didn't know how to write a short message to report my performance to the general manager, and my mind was blank. Finally, after we packed the equipment, the printing workshop submitted two bills and added another bill by phone on the way back. It was the worst production meeting I have ever experienced, and I sang three songs on the spot, with a total premium of 30,630 yuan.
Entrepreneurship briefing:
If the insurance company is compared to a person, "performance" and "manpower" are equivalent to two legs, supporting a person's whole body. But performance is also achieved and realized by manpower, so in the final analysis, insurance companies fight for "manpower". It is most appropriate to paraphrase Chairman Mao's words here-many hands make light work. Therefore, after a "good start", we will vigorously increase the number of employees, while constantly seeking new blood to inject into our team. In fact, the seminar is equivalent to our campus lecture. Similarly, some people do special topics and others share them, which will stimulate your hidden pain, impress and convince you with emotion and reason, make you look forward to joining the insurance industry and make you full of confidence in the future. In fact, I think everyone is eager for success and a high-quality life, but sometimes someone really needs to wake up your potential desire for success, which is the role of the founding meeting. Through the founding meeting, some prospective employees who are confused and confused about their life and future will choose the insurance industry and choose this challenging and relatively free career.
Lots of posters:
Making a poster was my first job after I arrived at camp No.1 in Xigu, and the first poster I still remember is "Various Zero-broken Tracking Tables in the Workplace", because it was also affirmed by a workplace manager that "the handwriting is good and innovative, and it is the first time I saw a zero-broken tracking table like this." And this manager is the manager who taught me a lot later and gave me a lot of exercise opportunities.
During the "good start" in March, the production conference was basically held every other day. Nervous and hard, I didn't go home until 8 o'clock in the evening, and I also held a special session on weekends. Moreover, a large number of posters should be made on the second day of each production meeting to hype the workplace atmosphere and boost morale. There are also many skills in poster making, which should be beautiful but not too fancy. The most important thing is to achieve the publicity effect and motivate the sales staff. For fonts, color matching and layout design, we must make good plans and arrangements, which are all summed up from practice. However, when I first arrived at the company, I was full of passion. Even if I work overtime late, even if I am doing such monotonous work as posters, I still feel happy and fulfilled. I sincerely say that I like this job.
Supervisor training:
When I was an intern, I worked as a teaching assistant for three days in the Sixth Training Course for Team Managers of Eagle Project. My task is to help teachers do some classroom work, debug equipment, play music, grade students and publish score statistics. These three days, my biggest gain is to really understand what is the motivation of those salesmen to make orders and increase their staff, which is the desire and motivation for promotion! Therefore, in an insurance company, anyone you meet may be a branch manager or a group manager. Besides the change of appellation, the most direct thing is of course the change of interest. Once you are promoted to group manager, you belong to the supervisor level. In addition to the policy Committee, as a supervisor, there are various allowances. Of course, the higher the level, the higher the allowance, and you can get a high salary without even making a single order. At this time, the supervisor has changed from a business person to a manager. How to manage a team well and let a group of people run forward towards the same goal is much more difficult than simply doing business, which is why once you become a supervisor, you will get various allowances from the company.
Supervisor training makes me understand where the motivation of the following salesmen is when the workplace manager is doing business promotion, why and why insurance companies always organize various trainings, which makes me more aware of what lecturers do and how to do it, and also makes me think further about my own direction.
The workplace manager gave me many opportunities to study and exercise. I have presided over the morning meeting, worked as a special topic at the morning meeting, worked as a customs clearance officer, publicized laws and regulations, and planned and presided over the whole process of product promotion ... In this process, I made a lot of PPT, EXCEL forms and WORD documents, which greatly improved my proficiency in using office automation tools. It takes a few minutes to make a light film from the beginning, and then it can be completed in a few seconds. The directors of Xigu No.1 Battalion also gave me great support and cooperation. As an internship training group, they gave me tolerance and understanding for my poor work and gave me many effective suggestions. I am very grateful to them.
You Juan's Yong ying is an advanced and excellent Yong ying. She is strict and rigorous. At first, she just asked me to do some odd jobs, such as posters and photocopying. Don't touch the data, don't touch the team, don't touch the workplace. For this reason, I was very depressed at one time. I always told myself that I should continue to work hard and do everything she told me first to satisfy her. Only by doing these things well can she win her trust and she can trust me to do other work. I put myself in others' shoes. I think she is too much like me. If I don't have absolute trust in a person, I won't give him the job to finish. Finally, in all the tasks assigned by teacher Xiao Fang, I can basically achieve the expected results. Of course, I also made mistakes, but I also told myself that I could correct my mistakes, just don't make the same mistakes next time. But if you don't do anything, of course you won't do anything wrong, because there is no chance to make mistakes. Under the guidance of Xiaoyou, constant encouragement and self-motivation, I quickly absorbed new things and grew up quickly. But there are still many things I don't understand, and I'm not completely clear about my future work. Of course, this is the motivation and direction for me to continue my study in the future.
I am very grateful to Teacher Xiaoyou, who taught me the two most important things in my work: communication and efficiency. During my two-month internship, I also have a deep understanding of these two points. Poor communication at work may delay many things. If communication is timely, some mistakes can be avoided and saved, which I have experienced. In any work, efficiency is necessary and necessary. Because things are complicated and trivial, efficiency is more important in group training of insurance companies.
Summary:
During my three-month internship in China Life Insurance Xigu No.1 Camp, I learned knowledge that is not available in books, that is, real practical experience and work experience. I spent the transition period from university to society in enrichment and busyness, and I felt a lot. It's a long story I learned a lot. To sum up, the key words are as follows: communication and efficiency; Thinking and execution; Feeling and summarizing; The last one is "interpersonal relationship".
For us who are about to step out of the campus, we have a beautiful vision for the future, full of passion, full of ambition and passion to realize our dreams. As the saying goes, "Where there is a dream, there is hope", and those who succeed in the end are those who firmly believe that "I can do it". So, let's stride forward, bravely meet the storm, face the challenge and strive for success! ! !
Further reading: How to buy insurance, which is good, and teach you how to avoid these "pits" of insurance.