It goes without saying that the morning meeting is good for store management. What are the benefits? What needs to be mentioned is that we are not writing an academic report, and we will not complicate simple questions in order to appear profound. Therefore, we don't need to list all the benefits and prove them one by one. We just need to grasp the key points and give easy-to-implement methods and suggestions. This is easy to understand and cheap to implement.

The author thinks that the most important benefits of the morning meeting are three points. One: boost morale; Second: determine the goals of organizations and individuals for the day; Three: improve personal ability. Other benefits, such as strengthening internal communication, information transmission, new project description, etc. , are ancillary benefits, better than others, the problem is not big. At the same time, it should be pointed out that the combination of morning meeting and evening party will be better, and the evening party will focus on training, sharing, homework correction and counseling. Morning meetings are faster, while parties are slower; Morning meetings can be more emotional, and evening parties can be more rational.

After making clear the most important benefits or the most necessary effects of the morning meeting, analyze which actions or activities will help to achieve the expected results, and set up the process of the morning meeting on this basis, so that the morning meeting will become a catalyst to induce employees' passion and stir up the atmosphere in the store, rather than a mere formality and a task that has to be done.

What actions are good for morale?

The author puts the benefit or function of boosting morale first. On the one hand, because the automobile service shop is a service industry, it is difficult to leave a deep experience for the owners without good morale and good mental outlook; On the one hand, because the morning meeting is the time when everything comes into being, it is better to suppress it than to promote it, which conforms to the laws of nature and the needs of human nature. Nothing can discourage employees more than a depressed, depressed and depressed morning meeting.

So, what actions can directly improve employee morale? There are many. The author lists several excellent shops that are well operated and easy to copy.

1, slogan When it comes to boosting morale, what is most worth learning is our PLA. An excellent army must have a loud voice, and the slogan of a team with strong centripetal force is louder. Shouting slogans loudly in the morning, especially when the number of people is considerable, will have a good effect. Slogans are a must. Some companies will choose the encouragement of love. No, partner, you can search online. This method requires rhythm and has a good effect. In addition, simply repeating greetings is also a good way. Speaking of slogans, standing posture and queue are still very important, which embodies team spirit and is also good for morale.

2. applause. The success of the early meeting is directly proportional to the amount of applause. It is necessary for employees to form the habit of clapping their hands. Applause is the interaction between individuals and teams. Applause has both actions and sounds, which should not be underestimated. What can cause applause? First of all, the morning meeting will focus on what is commendable and what needs improvement. You can praise the results of progress and the improvement of process. It should be pointed out that praise needs to be cautious, and praise must be combined with the values advocated by the company. Secondly: everyone applauds to speak. At the same time, the morning meeting doesn't mean that we can only praise blindly. When everyone is not doing well, we must praise them against our will. For the public interest, not telling people about things, encouraging everyone to continue to improve and set an example can also boost morale.

3. The leader speaks. The morning meeting should not be a stage for leaders, and leaders should not be allowed to perform a one-man show, but the role of leaders' speeches in improving morale is irreplaceable. In order to achieve better results, there are several points that need to be done. The first is loud. Why Li Yunlong can lead troops to fight so loudly is a joke, and there are many leadership styles. When we speak loudly, it means that we are more passionate and emboldened than usual, because you are the backbone of the team, so speak early and cheer. The second is to present the results of data analysis properly. Yesterday's achievements, today's goals, etc. , to clarify the focus of the day's work, and let the team members know where the team is currently. Finally, share. Sharing is best combined with one's own experience and feelings, which is convincing and can move people's hearts.

4. Some effective forms to boost morale. The first push is collective singing. Some songs have been sung repeatedly by excellent companies, such as Fly Higher, Run and My Future is Not a Dream. What comes down in one continuous line with collective singing is collective exercise. Secondly, read aloud in groups. It is effective to read aloud and quickly. At present, many excellent stores will read The Greatest Salesman, and the effect is good. The host can print it out in advance and watch it again and again.

When employees swipe their cards at work, the stereo in the store can play passionate music.

What actions are conducive to determining the goals of organizations and individuals?

Peter. Drucker thinks? The mission and task of an enterprise must be transformed into goals? Managers should manage their subordinates through goals. When determining the organizational goals, the top managers of the organization must effectively decompose them into sub-goals of various departments and individuals. Managers should assess, evaluate, reward and punish their subordinates according to the completion of sub-goals.

When the goal of store development is carefully decomposed through annual meeting, monthly meeting and weekly meeting, the real beginning of landing is the morning meeting every day. Through the morning meeting every day, through such two-way communication, let everyone know their goals and priorities today, let everyone know the target progress of various departments and stores, and adjust the rhythm and coping style accordingly.

Morning meeting, if there are not many people in the store and the team division of labor is limited, you can have a meeting directly, and the goal refinement and today's work arrangement can be carried out at the meeting; If there are many people in the store and there are many teams and groups, each team can have a small meeting after the meeting, and the goals and key tasks of the day can be carried out at the small meeting. It is best to combine the achievement of the goal of the day with the party. There are still eight hours before that day, and the party is an important part of the store improvement.

What actions are good for improving personal ability?

Nowadays, the car service shop has returned to the service-oriented mode from the previous car selling mode. We provide car washing, beauty treatment and maintenance services. Product and technology are fundamental, but this is not enough. We need to comprehensively improve the quality of employees. These qualities include dealing with people, image standardization, communication, psychological construction, knowledge and experience and so on. These, on the one hand, store employees are generally lacking, on the other hand, they need a process of continuous internalization and long-term shaping. And the morning meeting every day is a good opportunity.

So, what actions can improve employees' personal abilities? There are many. Similarly, the author lists several excellent shops that are well-run and easy to replicate.

1, presided over by all staff. Don't limit yourself to the management, but extend it to every employee. The employees are mixed, can you do it well? I believe you can. But there are several preconditions. First of all, there should be a basic framework and process in the morning, and managers should do a good demonstration. Secondly, employees will preside over the morning meeting, and managers should give guidance. We can't propose an early meeting rotation table. After the task was given, the manager left it alone.

2. various pks. Language: speech contest, story-telling contest, joke-telling contest, morning meeting best host contest, singing contest, role-playing and so on; Skills: car washing competition (scoring after washing the car in the morning), grinding competition, car problem diagnosis competition, etc. Physical competition: push-ups, sit-ups, squats, etc. In this PK and training, employees' figure, courage and expression ability have been improved.

3. Various games. I can play games early. Internet companies are very common. Most of the night shows can get early meetings, and moderate punishment can be set, which is also an exercise for employees. It is also more in line with the characteristics of playing after 85.

The process of early meetings

The author believes that the morning meeting should not be too formal, otherwise it will easily become rigid. After all, no one wants to attend the boring morning meeting, and they should not be too casual. Standing and clapping is the minimum requirement. Therefore, the so-called morning meeting process is just a framework, and any action within the framework can be changed and innovated. As long as we meet the three objectives of boosting morale, defining organizational and personal goals for the day and improving personal ability, it is a good morning meeting. We encourage shopping malls or individuals to hold morning meetings with their own characteristics.

Early meeting reference process:

1, set; Including the inspection of appearance, instrument and uniform; There is no need to register every day.

2. Shout slogans.

3. Read aloud/chorus/do exercises, etc.

4. Inform all groups of yesterday's orders and services (applause).

5. Clarify the goals of the store and individuals for the day (such as holding small meetings and refining personal goals at small meetings).

6, new products, new methods, new project description and training (suitable for irregular).

7, various PK, games, etc. (depending on the richness of the meeting, increase or decrease flexibly).

8. Speech by General Manager/Manager.

9. Shouting slogans.

10, hold departmental meetings respectively.