Self-built platform type, self-built terminal type, inverted fusion type and U disk type survival follow-up type.

The meaning of melting media:

Media convergence is a new type of media that makes full use of media carriers. Comprehensively integrate human resources, content and publicity to achieve "resource accommodation, content integration, publicity integration and interest integration".

It is not an independent entity media, but an operation mode that makes use of the advantages of radio, television and Internet to comprehensively enhance its functions, means and value. It is a real scientific method and a real behavior in the practice of governing Taiwan.

The characteristics and significance of media integration;

Make full use of media carriers, and comprehensively integrate radio, television, newspapers and other similar and complementary media in terms of manpower, content and publicity, so as to realize the new media propaganda concept of "accommodating resources, integrating content, integrating publicity and interests".

In the era of media convergence, there are a series of model innovations besides concept innovation. One of the most important consequences of media integration is that "the boundaries between media have become blurred from clear". Therefore, "getting through" is the key to model innovation in the media age.

Reasons for establishment:

No matter from resources or industry, no matter from the immediate or long-term point of view, there is no more room for development and it is difficult to become a climate. There is a foundation, but it is difficult to meet the demand-city stations generally have a history of more than 20 years, and have a certain foundation in technology, publicity, program production and so on.

However, due to objective factors, it is impossible to keep up with the development trend of radio and television that is increasingly "divided", "specialized" and "micro-content" and people's increasingly rich, improved and "picky" life and entertainment needs. These existing scales and foundations provide favorable conditions for the construction of "financial media".

Database mode is the first "* * * integration" mode based on the concept of "getting through". Some paper media websites process the precious audio-visual images, pictures and written materials in the database, establish a characteristic "media library" and re-integrate and utilize it, so as to realize the profitable way of charging users through the media library. Another way of database mode is to establish user intelligent database and carry out "database marketing".