Nike 1972 was formally established by American middle and long distance runner phil knight and his coach. 1978 international company was formally established. 1979 The first pair of air-cushion running shoes was born. 1980 entered China and set up a Nike production liaison office in Beijing.

Adidas 1925, in a small village in Germany, the world first came into contact with Adidas. There, in Herzogenaurach, a small village about 0/2 miles northwest of Nuremberg, Adolf Adi Dulles, the father of Adidas, brought this simple three-line symbol to life. After realizing the athletes' requirements for the performance of sports shoes, Adi and his brother Rudolph founded Dulles Brothers Sports Shoes Factory together. At first, the factory was small, producing football and running shoes. Ironically, until now Adidas has become a household name because of these two products.

Because of different ideas, Adi and his brother Rudolph finally chose to break up. 1949, they split the factory in two. On the basis of the original factory, Adi registered Adidas at 1949.