Sony (English: Sony Corporation；; Japan: ソニー Co., Ltd. is a world-renowned large-scale comprehensive multinational enterprise group in Japan. Headquartered in the south of Tokyo Port Area, Japan, 1-7- 1.
Sony is a global pioneer in audio-visual, electronic games, communication products and information technology, a global pioneer in portable digital products, one of the most representative manufacturers of digital products in Japan, one of the largest music companies in the world, one of the three giants of global console games, and one of the six major film companies in Hollywood, USA.
Its brands include Xperia, Walkman, Sony Music Entertainment, Columbia Film Group and PlayStation. ?
Enter China
Sony (China) Co., Ltd. was established in Beijing in June, 1996, 10. It is a wholly-owned subsidiary of Sony Group, which manages and coordinates Sony's business activities in China. As the regional headquarters in China, we are engaged in electronic information industry investment, product marketing and customer after-sales service contact in China, providing macro management and extensive business support for Sony's subsidiary in China, so as to promote the continuous development of Sony's business in China market.
Sony's products sold in China include flat panel kinescope color TVs, rear projection/plasma/LCD color TVs, digital cameras, notebook computers, home video recorders, home theater systems, DVD players, data projectors, memory sticks, polymer lithium-ion batteries and so on. Sony's electronic business in China has reached $5 billion, with a total investment of over $800 million. Including six factories, Sony has about 1 10,000 employees in China.
Idei Nobuyuki, CEO of Sony Group, promised at the global board meeting of Sony Group that the rapidly developing China market will be the top priority in the future, and China will become the growth engine of Sony's East Asia business region. To this end, Sony has set a grand goal for the development of its electronic products in China: by 2005, the sales in China will reach five times that in 2002; By 2008, it will double the target of 2005, and surpass the Japanese market to become Sony's second largest market after the United States.
201565438+1On October 28th, the Nihon Keizai Shimbun reported that Sony planned to lay off 1000 people in the smartphone business. The layoffs will mainly affect Europe and China.
On the evening of April 9, 2020, Li Li announced that he had obtained a strategic investment of $400 million from Sony. At the same time, the two sides will also cooperate in many fields, especially animation and mobile games. According to the agreement, Sony will subscribe for 65,438+07,365,438+00,696 newly issued Class Z ordinary shares through its wholly-owned subsidiary, and it is estimated that it will hold about 4.98% of the total issued shares through its subsidiary.
On the afternoon of April 10, Sony responded to the strategic investment of 400 million US dollars, saying that it was optimistic about the entertainment business and attached importance to the China market.