Inspired by the Chinese character "Winter", the emblem uses the artistic form of China's calligraphy to integrate the rich oriental cultural heritage with the international modern style, presenting a new image and dream of China in the new era. It conveys the unremitting efforts and beautiful pursuit of China in the new era to run the Beijing Winter Olympics well, realize the goal of "300 million people participating in ice and snow sports", realize the dream of becoming a sports power, promote the development of world ice and snow sports and make new contributions to the international Olympic movement.

Mascot of the 2022 Beijing Winter Olympics.

The mascot of the 2022 Beijing Winter Olympics is a panda named Ice Shield.

The mascot "Ice Shield" is designed and created with the panda as the prototype, which combines the panda image with the super ice crystal shell and embodies the characteristics of winter ice and snow sports and modern technology.

The "ice" in the name of the mascot Bingdundun symbolizes purity and strength, which is the characteristic of the Winter Olympics. Dundun, which means honest, healthy, lively and lovely, fits the overall image of panda and symbolizes the strong physique, tenacious will and inspiring Olympic spirit of Winter Olympics athletes. Through modern fashion design, the rich forms, wisdom connotation and colorful features of Chinese civilization are displayed to the world.