This period is from 1999 to 2006. From 65438 to 0999, the county party committee and government put forward the slogan of building a pillar industry of tea, and put forward the strategic goal of building a large tea county during the Tenth Five-Year Plan period. Adhering to the guiding ideology of "market-oriented, benefit-centered, ecological tea garden construction and organic tea development as the development direction, and increasing farmers' income as the goal", we will expand leading enterprises, rely on the information market, accelerate development and intensive management, improve the system, strengthen management output, refine and deep process fine products, and grasp marketing benefits. The main leaders of the county party Committee and the county government personally took the lead and set up leading bodies and special offices. Write tea on the document, hold talks about tea, talk about tea with grassroots cadres and farmers, watch tea during inspection, and organize agriculture, finance, development and reform, banking, poverty alleviation and other departments to support the construction of tea industry. The whole county has worked hard and formed a strong joint force to develop the tea industry.
The first is to build tea gardens with high standards.
Before the construction, rural cadres and technicians surveyed and designed together, and each acre was marked with 333 meters. After sowing in summer and autumn every year, the rural labor force is concentrated, slotted according to the designed route, and then the grass is returned to the soil. Villages and towns fight their own battles, gardens are built together, and two rows of dense planting and drilling are implemented. In eight years, the tea garden was built 1 1.3 million.
The second is to introduce improved varieties and seedlings.
We introduced improved varieties and seedlings, and abandoned the traditional practice of using local materials, using local materials and sowing by ourselves. In 8 years, * * * introduced more than 8 million Jin of Fuding Dabai tea seeds and purchased 654.38+million clones of tea seedlings, which accelerated the growth and development of tea seedlings, advanced the picking time and increased the yield.
The third is to conduct technical training.
The county tea leading group office specially arranges technicians to teach tea producers and rural cadres the techniques of garden building, management, pruning, fertilization, picking, processing and storage of dry tea by using relevant meetings and party school positions. We also hired technical talents from Huanong University to go deep into the field of tea to operate and teach technology, and the quality of finished tea has been greatly improved. Feng Long, Arrow Tea and Meiziya Meizigong Tea produced by Longwangya Tea Farm have won many provincial awards, and some products have become famous teas in China and famous brands in Hubei Province.
The fourth is to strengthen the construction of the "five major" supporting facilities of tea farms.
We built tea gardens, workshops, roads, power lines, a set of processing machinery and equipment, and canals. There are 66,000 square meters of tea farms in the county, including 23,000 square meters of workshops, 280 kilometers of access roads, 400 kilometers of power lines, 280 kilometers of tap water pipelines, and more than 0/0,000 sets of tea processing equipment.
Fifthly, enterprise reorganization and marketing network construction were carried out.
Longwangya, Qianjin and Meiziya tea farms were restructured, and two tea companies, Longwangya and Meiziya, were established, and the model of "company+enterprise+farmer" was implemented. After the restructuring, the company operated normally and achieved remarkable results. The sales of tea products are getting wider and wider, and there are more and more marketing outlets. There are more than 70 companies in and out of the county, with more than 30 marketers/kloc-0, basically realizing direct sales, distribution and consignment.
Tea production in this county started from the basic period, and after steady development, it successfully completed the strategic goal of building a large tea county. By the end of 2006, the total area of tea in the county had reached 654.38 0.5 million mu, which was 654.38 0.04 times higher than that in the last year of the basic period and 4 times higher than that in the last year of the development period, and the tea output achieved a breakthrough. Among the 302 villages in the county, there are 30 1 village with tea gardens, and all villages are covered with tea, of which 103 are over 300 mu, accounting for 34.2% of the total villages, and 32 are over 1000 mu, accounting for 10.6% of the total villages. In 2006, the comprehensive income of tea in the county was 65.438+0.5 billion yuan, and the per capita income of farmers was more than 400 yuan. Tea industry has become the pillar industry of rural development and the key project of increasing farmers' income. Developing tea garden is the foundation of building tea industry, and strengthening supporting measures and providing follow-up services is the key and key point of building tea pillar industry. Therefore, while continuing to develop the tea base, we must work hard on relevant supporting measures.
1, relying on scientific and technological progress, do a good job in technical training.
Introduce foreign talents, use local talents with technical expertise to form a technical team, and train village cadres, enterprise personnel and tea farmers in garden planting technology, tea garden management technology, tea picking and making technology, and finished product marketing technology. Through the combination of training courses and field operations, we will continue to explore new ways to promote tea and make tea through science and technology.
2. Strengthen the management of tea gardens.
First, intertillage weeding is carried out once a year to loosen the soil and conserve moisture to prevent the tea garden from being deserted. The second is topdressing organic fertilizer. In the case of insufficient fertilizer source, we should popularize grass mulching, make a trough in the tea shop, fill the trough with thatch and straw, and then cover it with soil to make it rot and increase the benefit of organic fertilizer. The third is to seize the opportunity to prune tea trees. Prune tea trees once a year in late autumn and early winter to accumulate nutrients and promote the vigorous growth of spring buds. The fourth is to transform the old tea garden. In 1950s and 1960s, a number of tea trees in old tea gardens were aging and the yield was low. This part of tea trees should be mowed in stages in a planned way, so that the old tea garden can regenerate new buds, increase output and inject new vitality.
3. Develop tea.
Zhuxi mainly produces green tea, and oolong tea production has started, filling the gap of single production of green tea. We should continue to expand the scale, improve product quality and increase output. On this basis, we should also investigate and introduce the production technology of brick tea. While using bud tea, we should develop brick tea with leaf tea and sell it on the side, so that spring tea, summer tea and autumn tea can be served together, which can not only expand tea, but also increase production and income.
4. Strengthen brand building.
Expand the company's radiation surface. Feng Long in Zhuxi, Longwangya and Meizigong Tea in Meiziya have become two major tea brands, which have changed the situation of famous brands without brands for many years. In the future, the first is to increase the publicity of the brand, through the news media, using new tea tasting, annual tea tasting, window display in scenic spots and other forms of publicity to improve visibility. Second, expand the radiation area. The southern part of Meiziya will radiate to Quanxi, Fengxi, Barracks, Tianbao, Taoyuan and Xiangba, and the northeastern part of Longwangya will radiate to Xinzhou, Xianhe, Shuiping, Zhongfeng, Jiangjiayan, Ba Long and Chengguan.
5. Enterprise reorganization and marketing network construction were carried out.
First, we should, as always, do a good job in the tea industry, and the county tea leading group should earnestly perform its duties. Members of the leading group should often go deep into the tea base and leading enterprises to understand and solve the difficulties and problems in the development of the tea industry, and form a good pattern in which the main leaders of the county party Committee and the county government personally grasp, take charge of the specific leadership, departments and towns perform their duties, and * * * manage and coordinate. Second, it is necessary to formulate preferential policies, increase investment in science and technology, increase financial support, and push the tea industry to a new level. In the past five years, 60,000 mu of tea gardens have been newly developed in Zhuxi County, with a total area of110.5 million mu, ranking second among all counties (cities) in the province. Entering the picking stage, the tea garden is 40,000 mu, with an annual output of 6.5438+0.23 thousand Jin and an income of 45 million yuan. Seven famous tea products, including Feng Long, Jiancha and Yinqiao, have won many international and domestic gold medals, and three brands have obtained green food certification. "Longwangya" trademark became a famous trademark of tea in Hubei Province, and Longwangya Tea Farm was recognized as "Hubei Organic Tea Demonstration Base". With Longwangya Tea Farm as the core, 17 small and medium-sized tea farms formed "Hubei Longwangya Tea Group", with a registered capital of 1. 1 billion yuan and a tea garden of 22,000 mu, becoming the largest leading enterprise in Hubei Province, and its products have been sold to the European Union and Japan. Shuiping Town was rated as "Top Ten Famous Tea Towns" in Hubei Province.