1. Scientific research strength: As early as 2005, Anta established the first enterprise technology center recognized by the state in China sporting goods industry. In order to make a pair of sports shoes suitable for China foot, tens of thousands of China foot data were collected irregularly; Today, its R&D expenses have increased from 65,438+0% of the original sales cost to 5.8%. The design team comes from all over the world and has set up R&D centers in the United States, Japan and South Korea, applying for dozens of independent research and development patents every year. Self-developed elastic glue, easy bending, energy ring, flying weaving technology and other scientific and technological achievements have also become the most popular products for consumers. Anta Sports has set up R&D centers in the United States, Japan, South Korea and China. As of July, 20 18, about 25% of the company's senior executives have worked in multinational companies, and there are more than 100 foreign designers.
2. Many honors: On June 5th, 2022, at 65438, Anta was selected as the "Leading Organization for Quality Consumption". In February 2022, it was selected as one of the top ten "Light of Domestic Products" brands. In 2022, it was selected into 202 1 Top Ten IP in China. June 5438+February 2022. In 2022, she won the best sports brand of the year as a model. June, 5438+October, 2023/KLOC-0 was selected as the top 500 Hurun China in 2022, ranking 34th. In July 2023, Fortune ranked 24 1 in the list of the top 500 listed companies in China in 2023.
Anta Group is a comprehensive multi-brand sporting goods group specializing in the design, production and sales of sports equipment such as sports shoes, clothing and accessories. The income in 2022 is 5365 1 100 million yuan. [94] The company was established in 199 1 and listed in Hong Kong in 2007. In 2065438+2008, the sales of Anta Group exceeded 40 billion yuan, with a year-on-year increase of over 44.4%. In the first half of 20 19, Anta achieved revenue of 654.38+0.48 billion, up 40% year-on-year. After nearly 30 years of development, Anta Group has transformed from a traditional private enterprise to a public company with modern governance structure and international competitiveness.