The beauty market is full of flowers, so many beauty instruments with different brands are constantly emerging and gradually disappearing in the market competition. How can we avoid a fate that may be short-lived?
It can be said that to serve the market, almost every beauty instrument brand can't avoid this development problem.
As a small household appliance brand of home beauty care under Bright Color Group, Polaroid has just entered the market, and it will also face such a test.
And how to make consumers remember when they just tore open the market? This is a difficult problem, but it is a rare opportunity!
Therefore, from the beginning, under the leadership of Mr. Hu Yuanxiong, the founder and chairman of the group, we have been adhering to the brand concept of "technology drives a better life" and have grasped the positioning and development goals: since we have decided to become a brand of small household appliances for home beauty care, we must do it well, even if it is different from others!
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At that time, many household beauty instruments on the market had little effect, and even many consumers had doubts about them: are these small and medium-sized instruments worth spending money on?
In view of this, I have many years of experience in the production and research of large-scale instruments.
R&D and the production team came up with the idea of "why not apply the big instrument technology directly to the small household instruments", and the complicated and repeated research, testing and experience did not discourage the team. Everyone is quietly working towards the goal of "what big instruments in beauty salons can do, so can our household instruments".
The production of R&D and musical instruments began to take shape slowly.
The brand's first instrument, Amy rf beauty Instrument, has successfully realized the convenient use of many scenes such as home, beauty salon and studio. Compared with large instruments, Amy's beauty instrument is much smaller; And compared with the general household beauty instrument on the market, Aimei is comparable to the anti-aging care effect of beauty salons, which not only provides great convenience for reducing the cost of skin care and beauty, but also ensures high-quality beauty effect, and soon set off a huge ordering boom in the market.
Amy rf beauty instrument
Since then, the Polaroid brand has begun to step into the road of rapid development of branding.
With the accumulation of production experience and more and more investment, Ruyi rf beauty instrument with one key and multiple functions to care for aging muscles, beauty refreshing instrument with deep effect to help anti-aging eyes, eye cleaning instrument to continuously delay hair growth, and cheng beauty instrument with quick effect to promote skin care and nutrition absorption and zero sensitivity to nourish skin have been introduced one after another. ......
Various home care instruments have injected more and more fresh blood into the brand building of Polaroid. Moreover, Polaroid's brand influence and competitiveness have also made a qualitative leap.
Amy RF instruments won a lot of praise at the exhibition.
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Although the brand of Polaroid is developing more and more rapidly with the promotion of the market and the constant change of beauty demand, it is just like the original intention and goal of Mr. Hu Yuanxiong when he entered the beauty instrument industry-to let every proprietress of China beauty salon have access to high-quality beauty instruments.
The construction of Polaroid has always been "customer-oriented, ensuring quality and solving skin problems for consumers".
Every instrument under this brand has high standards in quality control to prevent it from being easily eliminated by the market and consumers. All beauty instruments are upgraded and innovated based on "effectively solving skin problems for consumers"!
Polaroid series instruments
To our disappointment, it has developed very well in recent years.
When it comes to Polaroid instruments, many consumers have the impression that it is a very popular rf beauty instrument.
Some consumers also said that "few brands of beauty instruments will have a free trial period of up to three weeks when they are open to customers, and more or less they will see whether the skin has changed well within three weeks, which actually directly shows the nursing effect and gives everyone a long time to test and hesitate ...
Needless to say, the professional follow-up beauty consultation service carried by Ruyi rf beauty Instrument has carefully planned a beauty and skin care plan that suits you, giving many consumers great nursing surprises and high brand quality guarantee.
Polaroid Ruyi rf beauty Instrument (white model)
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Not only online, but also in many large-scale exhibitions and other scenes every year, you can see the shadow of "Paulie Shiman" shuttling.
Baolishman exhibition site
Prishmann tells all consumers and experiencers with real instrument experience that they dare to face the test of the market and all consumers! And always maintain quality innovation, do not damage service, do not seek quick sales, seek truth and be pragmatic, and focus on bringing people better beauty and care with technology.
In adhering to the original intention, Paulisman has always hoped to achieve the ultimate! I also hope that health and beauty will be the market demand-oriented, so that everyone can enjoy the high-quality service of science and technology, serve the public at the same time, and take into account the responsibility to society!