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How does one do self-media?

We-media is definitely hot right now, and the income of a person doing self-media is also considerable, but the premise is that reasonable planning is required:

1. People who do self-media must Position yourself well.

Choose a field that you are best at, such as someone who understands health care, someone who understands early education, someone who has a sense of photography, someone who is particularly good at writing articles, etc., and then share in this field to spread the value , make people who follow you feel rewarded and arouse everyone's shouting. This is the essential foundation for successful self-media, so everyone must spend a lot of time on positioning in this step in the early stage. In the future, your self-media The road will be bright.

2. Select a communication platform.

There are many self-media platforms. Currently, the most common platforms include Weibo, WeChat, QQ and QQ Space, WeChat public platform, Toutiao, etc. Different platforms target different individuals. Just choose what you normally like, and of course you can also run multiple platforms at the same time.

3. Generation of communication content.

The content can be in the form of articles, videos, audios, etc. The production of content comes from the summary and insights of one’s own life, work and study. At the beginning, you can try to train yourself on a platform and insist on posting a few posts every day. If you have a sense of language or the Internet, start trying to write articles. What should be noted here is that the content must be valuable and interesting.

The production of content written by self-media people is just like the production of goods by merchants. There is never a shortage of products in the market, and only the ones that can be purchased, re-purchased, and recommended for purchase are very useful. Therefore, strengthening oneself to provide high-quality original content is like a kind of internal cultivation for self-media.

4. Work hard to spread your original content so that more people can watch it.

This is very important, because now is no longer the era when the smell of wine is not afraid of the depth of the alley. Only by showing more to relevant and interested people will your content be better spread. Only in this way can we attract more fans and form a virtuous cycle.

To summarize:

The most important thing in the early stage is to position your self-media field. After the positioning and platform are determined, start creating content, and then spread the content. .