"Football in the World" is not only a column copy that everyone talks about, but also an explanation of the highlights of the game. Tian Zu, the commentator of Huangpu Military Academy, known as CCTV football commentator, started from the commentary collection and gradually became the commentary of the official competition. At that time, I felt that the two men used accurate words and were familiar with both sides of the game. Obviously, they have done in-depth homework. At that time, He Wei liked to add some popular science and helped me gain a lot of knowledge. This is also a major factor that makes Tianzu a classic program-it can make you feel that this is not a routine TV program, but the work of a group of people who really love and understand football.
In the past, the top ten goals and saves in a week, plus the latest hot news, various league replays and weekly feature films, the whole program was very substantial, but in that era when the internet was underdeveloped, you could learn a lot of the latest football information and news, which was basically a must-see program for football fans every week. However, with the popularity of media platforms and short video platforms, it is becoming more and more convenient to obtain football information and data. The content and information of the world football week is slightly lagging behind, and it is basically news that fans already know.
For world football, in fact, you don't need the copyright of live broadcast, just the copyright of highlights. For them, the cost of this copyright will not be very high, and CCTV may not be able to get it. For people with copyright capital, there is no direct conflict of interest between world football and them. Moreover, such an influential program to promote football will also help them expand the territory of fans. As long as there is a suitable price, they are willing to sell the copyright of CCTV highlights.