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Why did Sony become a belief?
This belief is that you want to graft the spirit of brands and products on yourself through ownership, and express your attitude towards life through the use of products.

Compared with other competitors many years ago, Sony can embody a design concept beyond technology itself at no cost, isolated, exquisite and elegant.

Moreover, at that time, Sino-Japanese relations were in the honeymoon period, and stamps on the anniversary of the normalization of diplomatic relations between China and Japan were published!

What people believe is not the brand itself, but the most powerful industrial design empire in the world, but they are called Sony or Apple.