Let’s start with state-owned enterprises. Let’s not discuss these large central enterprises and monopolistic state-owned enterprises. Those who enter are not ordinary people, right? Everyone knows in their hearts that we are only talking about general state-owned enterprises.

The work and life in such state-owned enterprises are relatively stable. For those who want to start a business, these may feel a bit dull. Moreover, state-owned enterprises lack this powerful incentive mechanism, their salaries are mediocre, and their seniority ranking limits personal career development.

Then the management of state-owned enterprises is somewhat rigid, policy response is slow, market competitiveness is declining year by year, and we are not clear about interpersonal relationships. All said, we have a conclusion: for general state-owned enterprises, it is not easy to say that I love you!

Okay, let’s look at foreign companies. This foreign company has a generous income, a relatively complete incentive mechanism, and its salary package is also good, on average 1.5 to 5 times higher than that in other countries. However, the work pressure is relatively high, the process is standardized, the hierarchy is clear, and promotions are based on rules, so it is not easy for Chinese people to obtain high positions.

If an employee cannot be promoted to a lower-level manager at the age of 35 or becomes a regional manager at the age of 40, the sense of unemployment crisis will be greater. You can take a look at Uni-President and other foreign companies, and ask people around you if this is the case.

The responsibilities of foreign companies are clearly defined. In many foreign companies, these foreign company employees can only do their own jobs and cannot develop these work abilities in other positions. Over time, they become "screws". Therefore, after working in a foreign company for a long time, the chance of success when starting a business is actually not high.

Private enterprises, private enterprises are divided into big names and small ones. Most of the big-name private enterprises are expanding at a rate that exceeds the development speed of the industry. Then they have a strong incentive mechanism, the salary is worth looking forward to, and they have a super sales platform to facilitate the accumulation of contacts.

Such large companies can effectively enhance personal brand image. Sometimes when customers accept you, it is not simply respect for the individual, but respect for the brand.

For example, you are in Evergrande, right? Evergrande is very famous now. If you work in sales at Evergrande, your image is completely different from if you work in sales at an unknown company. Job-hopping in small and medium-sized companies has this aura.

Of course, this big-name private enterprise needs to bear greater work pressure. But it doesn't matter seniority, newcomers can be promoted easily based on their ability. Moreover, large companies have a large pool of talents, so there are fewer detours when learning from experts. After three years, you can start your career.

Then let’s look at small companies. These small private companies usually have experts in charge, their goals are relatively clear, and there are relatively few intrigues. For this newbie in the workplace, he can completely focus on his career. If you come to work with an entrepreneurial mentality and wear multiple hats, it will be a good training platform for improvement. As long as you have outstanding performance, you will have the opportunity to become a partner. If you work part-time and start a business, this career is very big

For example: During the same period, I followed Mr. Liu, the boss of Lenovo "Liu Chuanzhi", and there was a clerk who graduated from a college. Now He has a net worth of tens of millions by cashing out his stocks. This is all a myth and he is very tall and powerful.

Of course, small companies have weak competitiveness, poor brand, and lack of trust in the brand. Sales have several disadvantages, require strong ability to withstand pressure, and have growth risks.

Let me share with you based on my personal growth experience, that is, I have a personal experience in choosing a career in this aspect.

In 2001, I joined a relatively large domestic dairy giant. He started as a small director of a branch company and was promoted year by year. Three years later, he took charge of the group's four headquarters of planning, advertising, engineering, and design, and was finally promoted to assistant to the chairman. Well, most of these rapid development cases occur in big-name private enterprises. Before I joined the dairy industry, Japan's Asahi Beer also wanted me to join. At that time, I was also in the position of advertising director. When I studied the trends of the industry, I found that the domestic dairy industry was growing at a rate of 80%, while the beer industry was growing at a rate of more than 10 to 20%, which was far behind others. Well, facts have proven that with the help of the six-year blowout period of the dairy industry, this group suddenly reached sales of billions and over 10,000 employees.

This can be said: Even if you have great talent in front of the industry and the group, it is useless. So please pay attention to the fast-growing big-name companies. The potential is unlimited.

So, among the three types of companies, there is no absolute good or absolutely bad one. It can be said that there are many professional elites in these companies. At the same time, choosing a company also depends on your location. If you are in a county-level city and you are not a member of the Fortune 500, this story will not go like this!

Hey! Well, there are no absolutes in choosing a career. I think that rapid development of big-name private enterprises = big-name foreign enterprises; small and medium-sized foreign enterprises; small private enterprises ≥ ordinary state-owned enterprises. That’s the order. Of course, there is no absolute in this matter.

Then we should pay attention to something, especially to put it bluntly, "corporate culture is the culture of the boss." The company will have the same personality as the boss. It is not difficult to judge the company's growth model by reading the official website introduction before the interview. If you want to develop quickly and are not afraid of pressure and challenges, you should join a company that has doubled its growth. Ask more details during the interview. Who is our boss? What is his experience and characteristics of his work? As long as this person answers: "It's going very steadily," it means that the company is stable and the personal upward path is not very smooth. If the answer is: "Willing to be enterprising, powerful, and good at sales," we now know that if you want to grow quickly, you should choose an ambitious and capable boss. This is the best policy.

Then the next point is from the time of entrepreneurship. There is a saying in the industry: a new company "makes losses in one year, gains in two years, and makes profits in three years." If you join a new start-up company, the employment risk may be a bit high, because the average lifespan of a Chinese company is only two years, so be careful! During the interview, the boss said lotus flowers, bang bang bang! Praise the company's prospects to the fullest, as if it is the most popular.

But you find that this company has been in business for three years and is still in a 60-square-meter office. You need to pay more attention. Nine times out of ten, this problem occurs with the boss, because the boss's financial strength, personal connections, investment vision, sales ability, and management level are all worthy of question. This type of company is commonly known as a Changbudaren company. Can it help you make a lot of money? That's impossible.

So during the interview, no one can tell you whether the boss is generous or stingy, but you can change the question and ask, are the employees in our company still stable? May I ask the interviewer, how long have you been working in the company? What attracted you to the company...? If you ask these questions in a circumstantial way, if the interviewer shows hesitation, you need to be more vigilant immediately, and be careful if he gets flustered. Because the high turnover of employees indicates that the company has serious management problems, the employees' prospects in the company are not very good, the boss is stingy, and the employees' efforts are not proportional to the rewards. Anyway, there are various possibilities. If the boss has a wrong mentality and doesn't care about the employee making money, you will have no future in this company.

So here, let’s use three famous quotes to make a short summary.

Sun Wukong, he has great supernatural powers and intelligence, but because of the different industries he is engaged in, the results are very different, so we see a result: Sun Wukong plus the Buddhist scripture learning business × Tang Monk’s team = cultivation + The function is in its name; the negative teaching material is: Sun Wukong rebels against the Heavenly Court × Monkey Soldiers and Monkey Generals = Loss of Territory + 500 Years of Reflection under the Mountain.

Everyone can take a look, so big-name sales × high-quality industries × advantageous companies, take a look at 100 successes.

Let’s look at Han Xin again. So as the saying goes, once a general becomes famous, his bones will wither, and starting an army to rebel is an extremely high-risk industry, right? Therefore, the team advantage will determine the individual performance of the top players. In Xiang Yu's team, Han Xin is a halberd man. When he is a halberd man, he stands at the door with a gun. He acts as a guard and stands outside Xiang Yu's tent. But he became a general in Liu Bang's team, so we saw a result. Han Xin × Super High Risk × Liu Bang’s Team = Three Heroes of the Early Han Dynasty + Success and Fame. What is the negative teaching material? Han Xin × super high risk × Xiang Yu’s team rain = no success + obscurity.

So what does Han Xin’s story tell us? Personal ability remains unchanged, but if it is hindered by the company's management or products, this performance may be greatly affected. Therefore, the outcome of big-name sales × general industry × high-quality company is unpredictable.

Okay, let’s look at Yao Ming again! Yao Ming's sports dream started with water polo, playing water polo as a goalkeeper. At that time, the coach's idea was simple. He was tall and long, and a big man stood at the door. No one could have such courage. However, Yao Ming later gave up water polo and switched to basketball, and became a famous center for the NBA Rockets.

The global influence of the NBA is N times greater than that of water polo. So in the workplace, the salary is even more different. So we see a result, these big names × NBA basketball × international team support = the richest man in mainland sports and the first person in Chinese basketball. Then looking at it the other way around, it’s a big talent × water polo project × domestic non-professional environment = obscurity and buried talent. So from this, we can see it.

So what happened in history? It’s very simple. I can share three minutes with you and share a very simple history. From this, I can see the importance of choosing a career.

In this history, future generations are finding new ways to avoid the peak of industry development. Such cases abound. For example, let’s take the cultural figures of the Tang, Song, Yuan, Ming and Qing dynasties, each of whom had top-notch works. The Tang Dynasty had many poets, more than 2,000, hey. There are also many Tang poems, more than 42,000 of them. As for the subject matter, landscapes, frontier fortresses, romance, reality, everything you can think of, once it is written, it will create a peak.

When we arrived in the Song Dynasty, the people of the Song Dynasty looked at it and said, wow! This Tang Dynasty has reached its peak, and no matter how hard I try, I will never be able to surpass the predecessors. They were very smart and immediately changed their tune and rewrote Song lyrics. Hum hum… No one has written this word! Right? The cultural height of this word was created by us Song Dynasty people. It’s up to us to create it. Therefore, the people of the Song Dynasty worked together to make Song Ci the first in history.

The Yuan Dynasty came here to take a look, wow! Tang poetry and Song lyrics are already No. 1. Stop mixing them in and change your career quickly. So they asked, how about Yuan Qu? There are no big V celebrities in this industry. So, the people of the Yuan Dynasty worked together to make Yuan Qu the boss.

This history goes back to the Ming and Qing dynasties. In the Ming and Qing dynasties, this man looked up and thought, OK! These Tang poems, Song lyrics, and Yuan music all lead the way, so let’s not be too thankless. So he began to work hard in the novel field, and works such as Dream of Red Mansions and Strange Tales from a Chinese Studio came out.

In the 1950s, the four major martial arts novelists represented by Jin Yong, Liang Yusheng, Gu Long, and Wen Ruian joined forces to push this martial arts novel to a historical peak. Why don’t these four big Vs challenge Tang poetry, Song poetry, Yuan music, and Ming and Qing novels? The answer is self-evident, so they changed careers and wrote martial arts novels, and they gained fame and fortune from then on.

After these four masters are finished, let’s see who else can write a famous martial arts novel. So some writers pour out their inner bitterness. This great senior has written all the martial arts plots. What do you want us descendants to write? Hum hum... You have heard it, if you don't choose the industry well, all your efforts will be in vain.

Now, Qidian.com and Zongheng.com have millions of writers. Relying on this code word, they work hard to make money. What kind of literary works do their leading Vs write? The answer is cultivation. Hey, the theme of cultivation. According to a report from West China Metropolis Daily, the three great Internet writers Tang Jiasanshao, I Eat Tomatoes, and Tiancan Tudou earned 73 million yuan in royalties.

Who writes about cultivation topics now? Haha, just kidding. We have missed the peak of industry development again. From this path of literary creation, we can clearly see how later generations in the long history have avoided the peak of the industry and sought new breakthroughs. In one sentence, if the industry is outdated, don’t touch it. Sharing is over!