A complete collection of Shi Yuzhu's famous sayings and aphorisms

Is he called by netizens? The most chic entrepreneur in China? Because of him? Young, smoking good cigarettes, drinking good wine, big mouth, lewd? This is a pure man, licensed? . He once commented on his life after retiring from the rivers and lakes. Why? Leisure+loneliness+happiness? Made up of three words. He also ridiculed that his most desirable career is a kindergarten teacher, but? The premise is to sew up the big mouth so as not to mislead people? .

He said that if you envy Ma Yun's wallet, you should set up a better enterprise than Ali instead of staring at his wallet. If you envy the government's support, set up your own high-tech enterprise, pay more taxes, and you will get a certain percentage of the tax refund, even if you don't have to pay first and then return, but pay less directly. In a word: work hard to cultivate your own fields and don't stare at others' fields every day.

The following are some of Shi Yuzhu's classic quotations.

1. A person can only learn something in the trough, and what he experienced in that trough becomes a ruler to measure whether or not to do something and how to do it later.

2. There is no expert in marketing. The only expert is the consumer, that is, as long as you can impress the consumer.

3. I have summed up a strategy that two conditions must be met in order to do a good job in health care products. The first is effective, and the second is that this kind of effectiveness can be perceived by consumers. He is willing to tell others that it can only be done if it is perceived by consumers.

4. The summary of successful experiences is mostly distorted, and the summary of failed lessons is correct.

5. Success is gained by accumulating experience of failure.

6. People can't learn anything when they are successful. When you are successful, you can't sink your heart, and what you sum up is naturally very empty. Only when you fail, the lessons learned are profound and true.

7. I think the biggest challenge is not whether he can find and seize the opportunity, but whether he can resist the temptation.

8. I have now set myself such a discipline that a person can only do one industry in his life and cannot do the second industry; And you can't do all the links in this industry. If you want to do it, you should only do the part you are familiar with, and at the same time, don't exert yourself evenly, just use the part you are best at.

9. Failure can only be avoided after experiencing failure.

1. The essence of business is to obtain the maximum benefit within the scope permitted by laws and regulations.

11. The unprofitable enterprise is endangering the society, which is the biggest immorality.

12. Before starting an inspirational business, you won't consider many difficulties as difficulties. When it suddenly becomes your difficulty, many people will give up because they can't stand the pressure. Such people must not succeed.

13. There is no accidental factor in my success, but I led the team to pay full attention to the target consumers.

14. Pay attention to the establishment of sales manuals.

15. The risk will be low if the pilot project is done first.

16. Find your own market segment.

17. Grasp key links and focus on market research.

18. Instead of changing consumers' inherent ideas, it is better to guide consumers on ideas that consumers are already familiar with. 19, for ordinary employees, first consider their interests, and then the social value.

2. I only care about one thing in my company? Market research.

21. When the company was young, it should concentrate its equity as much as possible.

22. Great efforts should be made to establish a manual that even the most basic employees can understand and operate easily, especially the Management Manual and the Marketing Manual.

23. Start from an early age with a down-to-earth attitude, and the team is more important than the individual.

24. Attention should be paid to building a team, and the core team generally does not exceed 7 people.

25. Pay attention to the legal restrictions of advertising.

26. Failure is a very important asset, so we should make good use of it.

27. First of all, we must establish and operate the first store, and write a? Fool's handbook? .

28, jogging in the trial market, fast; The national market runs fast, but it can't be slow!

29. Advertising is more difficult to attract than to force.

3. Don't change for the sake of change, but mainly look at what kind of value the changed business model can enhance.

31. First of all, do a good job in the first store. He may encounter more difficulties than you think.

32. let all the staff in the company know? Management is ruthless, and the company system is priceless.

33. System construction is very important in the process of starting a business.

34. There is only merit in the company, but no hard work.

35. A careful summary of the past is a great asset. People can't learn anything when they succeed, because when they succeed, they can't sink their hearts, and naturally they are all empty things.

36, people can't get carried away when they succeed.

37. When the strategy is determined, the key lies in execution, and the details determine success or failure.

38. After work, employees can be regarded as partners, but employees are employees at work.

39. Apple iPAD tablet, in? Apple? iPAD? In the double trademark, what is really high in gold content? Apple? . Apple should take advantage of the trademark lawsuit to be highly concerned, and announce the cancellation of the second trademark in mainland China. The product will be renamed as: Apple 2 Tablet PC, and the sales volume will never decline. Old beauty is one-track-minded

4. Privatization of Li Ka-shing? TOM is online? The purchase price is 33% higher than the closing price, which is equivalent to the issue price. The mainland applauded. The privatization of Alibaba this time: the purchase price is 66% higher than the closing price, which is equal to the issue price, but there is no lack of doubt in the mainland. Is it because Ma Yun is a local monk?

41. If enterprises get 1 billion yuan, European and American enterprises will deposit it in banks as cash reserves. China enterprises will lend another 4 billion yuan and invest it immediately. European and American companies and China listed companies in the United States have no loans and a large amount of cash reserves; Most listed companies in China are highly indebted (except central enterprises). This is caused by the habits of entrepreneurs and the amount of business opportunities. The first generation of entrepreneurs will not change until they quit the stage, and loans will still be a tight commodity in ten years (even if interest rates are marketized).

42. One of the reasons why entrepreneurs are reluctant to invest in the real economy is that China has the largest administrative regulations in the world. In the last physical project, we had to knock dozens of official seals and face thousands. It is forbidden? , hundreds? Punishment? . If the law is strictly enforced, all entity entrepreneurs will spend the New Year in prison. If we can't catch them all, there will be selective law enforcement. The regulations on fines for speculation, which were only abolished last year, can punish half of private capital as fiscal revenue. I'm glad I retired.

43. In 1945, Lin Biao's army in the northeast was defeated by the national army. On December 25th, Lin Biao summoned officers at or above the battalion level and put forward the policy of "forbearance, equality and cruelty". * * * army to control the situation. Investment of today's enterprises? Be patient? The same applies: resist temptation, wait for opportunities with great patience, and pass all small and medium-sized opportunities. Once there is a once-in-a-lifetime opportunity, bite it hard, pour the human and financial resources of the enterprise, and focus on every detail.

44. Wu Ying, a girl from Zhejiang, was sentenced to death in the final instance. I don't know what happened. I used to engage in commercial activities of buying low and selling high, but I was accused of speculation and cut off a lot of my head. On reflection, it's a bit unfair (investors are all speculators and criminals). Except for violent criminals, most countries rarely cut off their heads, and they can't be attached again after cutting off their heads. Our country also pursues it? Kill less and be careful? Principle. Besides, it's a pity that a beautiful girl in her twenties was beheaded like this!

45. Guo Shuqing, the new chairman of the China Securities Regulatory Commission, took the lead in paying dividends to listed companies, pointing directly at the stock market. What if it is stipulated? Only blue-chip stocks with 5% of annual profits used for dividends are eligible for financing? The old shareholders of blue-chip stocks will permanently lock in their stocks to eat dividends, and insurance, social security and industrial funds will flood in. Blue-chip stocks, which account for more than half of the market value of the stock market, may return to 12-16 times, and the spring of the stock market will come. I hope this fire is really burning!

46. In 212, the banking industry is expected to maintain rapid growth, with no significant change in interest margin, faster scale growth than last year, substantial growth in intermediary business, and no signs of systemic risk. The profit growth rate is not much different from last year: most banks are more than 3%, and some banks are more than 4%.

47. Our company's foreign public investment was despised and sympathized at the stage of book loss; In the book profit stage, it was slandered and abused. In contrast, I enjoy the feeling of being despised and sympathized. However, Jobs was right: Don't waste your time in other people's world? Being despised, sympathized with, slandered and reviled is nothing but a cloud.

48. Private lending in Wenzhou is illegal according to laws and regulations. It has been hit for 3 years, and the more it is played, the higher the interest on lending. The root cause is that its high efficiency and low threshold can meet the needs of society, and banks cannot replace it. In order to "block" it, it is better to change it to "sparse": legalize it, formulate management regulations, and transport it in the sun, so that social costs may be reduced and loan interest may be reduced.

49, the stock market, value investment is the mainstream to be healthy, and speculation is the mainstay to become a casino. There are too many retail speculators in China, and the national authorities learn from developed countries and vigorously develop funds in an attempt to increase the proportion of value investment. However, the annual ranking of fund performance, this mountain is on the fund's head, forcing the good into prostitution, and the funds have to speculate, and even manipulate small-cap stocks to make bands and become large retail investors. Suggestion: Guide the fund to return to value investment and cancel the annual fund ranking.

5. The capital market is too pessimistic about the local government financing platform of commercial banks. I contacted several decision makers of commercial banks, and they all thought that the government platform in developed areas was their best customer, with land discount mortgage, repayment source and credit guarantee. Except for the four major state-owned banks, the outlets of commercial banks have not yet opened to economically underdeveloped areas, thus objectively avoiding risks.

51. During the financial crisis two years ago, foreign analysts thought that China's GDP would grow negatively, and the crisis period was very long. Our company was also frightened, doubted the government's solution to the economic crisis, and made the wrong decision to spend the winter with cash. A large number of financial stocks that have been held for 78 years at a low price, although the profits exceed the total accumulated profits of health and online games business, are reduced by several billion compared with the share price a few months later. Doubting the party's macroeconomic control ability is a heavy price to pay!

52. I require:? Work hard to cultivate your own fields, and don't stare at other people's fields every day and waste your own fields? . Hehe, it seems a bit inappropriate to use this sentence in society.

53. Work hard on your own fields and don't stare at other people's fields every day. If you envy Ma Yun's pockets, you should set up a better enterprise than Ali, instead of staring at his pockets and hoping to hold it down. If you envy the government's support, start a high-tech enterprise by yourself, pay more taxes, and you will get a certain percentage of the tax refund, even if you don't pay it first and then return it, you will pay less directly. ;