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Poems and famous sayings about wisdom and courage
Bai Gui summed up his management methods and left a wise saying. Only by reading the original text can we feel the extraordinary power between the lines: "I rule production, and I am still wise to Yi Yin and Lu Shang, and Sun Wu uses troops, and Shang Yang is also wise. Therefore, his wisdom and adaptability are insufficient, his courage is not enough to make decisions, his benevolence cannot be taken, and his strength cannot be kept. Although he wants to learn my skills, he won't tell him. "

Bai Gui's so-called "production" refers not to today, but to doing business and making more and more wealth through profiteering. In that era of contempt for business, Bai Gui raised business to a considerable height, and thought that successful businessmen like himself included the counsel of Yi Yin, a famous Shang Dynasty star, and Jiang Taigong, a famous founding minister of the Zhou Dynasty, the wisdom of the art of war of Sun Wu and Wu Qi, and the vigorous law enforcement of Shang Yang. Bai Gui also said that if someone wants to learn their business skills, they must have four conditions: wisdom, courage, kindness and strength. Specifically, wisdom is the wisdom of improvisation, courage is the courage to make decisions, benevolence is to give as much as it should, and take as much as it should, and it is strong to stick to ethics.

Therefore, Sima Qian said that the reason why Bai Gui wanted to talk about the above passage is probably because everyone who does business in the world claims to be a student of Bai Gui. Obviously, Bai Gui was a business idol at that time. But few people know about Bai Gui today. Too many businessmen worship God of Wealth, Guan Yu and Bodhisattva, but no one worships Bai Gui. In fact, no one, whether God of Wealth, Guan Yu or Bodhisattva, has a lifetime of business success and a set of concise business ideas that can span time and region like Bai Gui.